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BioStu Promosionele Produkvideo by Andrii Naidonov

BioStu Promosionele Produkvideo by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award in Yster in Rolprent-, Video- en Animasie-ontwerp Competition Category.


YsterRolprent· 2021

BioStu Promosionele Produkvideo

by Andrii Naidonov

Client: BioStu

A' Design Award in Yster Winner in Rolprent Category

Colors

The Design

About BioStu Promosionele Produkvideo

BioStu is 'n promosionele video wat geskep is om 'n leertoestel vir kinders by die skool voor te stel. Die video stel die BioStu-toestel bekend, wat die studie van aardwetenskappe ondersteun. Elke toneel bied een kenmerk aan, soos om plante te sien groei, insekte waar te neem en natuurlike prosesse te volg. Verdere tonele wys video- en tydsverloopopnames, beheer van ligintensiteit en die aflees van waardes soos temperatuur. Gladde oorgange verbind die tonele. Sagte beligting en natuurlike elemente gee die video 'n kalm toon.

The Recognition

About the A' Design Award in Yster

BioStu Promosionele Produkvideo is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat BioStu Promosionele Produkvideo 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. BioStu Promosionele Produkvideo word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags
motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology
Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration
Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration
Project atsrted in September 2020 and finished in October 2020
Operation Flow
The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.

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