Winghook Branding System Korporatiewe Identiteit by Daniel da Hora is a highly esteemed winner of the very prestigious 2024 A' Design Award in Yster in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.
YsterGrafika· 2024
Winghook Branding System Korporatiewe Identiteit
Client: Dahlstedt Holding SL
A' Design Award in Yster Winner in Grafika Category
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- Verified Award Winner
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The Design
About Winghook Branding System Korporatiewe Identiteit
Winghook Handelsmerkstelsel is die korporatiewe identiteit wat geskep is vir Winghook, 'n Sweedse produk wat kunswerke op 'n vinnige, netjiese en veilige manier teen die muur vashou. Die logo is gebaseer op die geometrie, presisie en skoon ontwerp van die produk. Dieselfde geometrie word herhaal as 'n patroon wat op skryfbehoeftes en verpakking toegepas word, sodat die handelsmerk in verskeie groottes gebruik kan word. Besigheidskaartjies word in twee kleure op 300 gram tekstuurpapier gedruk. Die verpakkingsreeks sluit 'n kraftboks, 'n geskenkboks en 'n klein pakkie in. Die stelsel ondersteun verkope in kleinhandelwinkels sowel as aanlyn.
The Recognition
About the A' Design Award in Yster
Winghook Branding System Korporatiewe Identiteit is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Winghook Branding System Korporatiewe Identiteit 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Winghook Branding System Korporatiewe Identiteit word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It was developed the branding system for a Swedish consumer good retail product for the arts market: Winghhok. It’s neither a nail, nor a screw. It’s better than all of those old fashioned things. And it holds your art on the wall in a fast, clean, easy-to-install, and safe way.
Winghook is a Swedish designed product, that sells worldwide both in regular retail stores, but also you can buy it directly by its e-commerce (through their website and social media). - Dimensions & Packaging
- Personal card: 85 x 0,5 x 55 mm / Two color printing / 300g Canson C a Grain paper;
Craft box: 100 x 30 x 100 mm / 510g Gold Kraft cardboard;
Gift box: 80 x 20 x 80 mm / 360g Triplex paper;
Little Pack: 70 x 10 x 60 mm / 510g Gold Kraft cardboard. - Production Technology
- Printing technologies
- Inspiration
- For the logo and the branding system development, the inspiration wasthe geometry, the precision, and the clean design of the product. For all the stationary materials, like business card for consultants and sellers, and also the packaging, it was explored the geometry of the logo, creating a pattern that can be easily applied in many spaces and executions of the brand.
- Team Members
- Designer: Daniel da Hora
- Image Credits
- Image #1 to #5: Creator Daniel da Hora, Variations, 2024.
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