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Anonymousociety Sosiale Kritiek Ontwerp by Yan Yan

Anonymousociety Sosiale Kritiek Ontwerp by Yan Yan is a highly esteemed winner of the very prestigious 2021 A' Design Award in Yster in Sosiale Ontwerp Competition Category.


YsterSosiaal· 2021

Anonymousociety Sosiale Kritiek Ontwerp

by Yan Yan

Client: Yan Yan

A' Design Award in Yster Winner in Sosiaal Category

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The Design

About Anonymousociety Sosiale Kritiek Ontwerp

Anonymoussociety is 'n sosiale kritiek-ontwerpprojek. In hierdie projek. Yan Yan het 'n nie-bestaande geheime organisasie genaamd Anonymoussociety geskep. Anonymoussociety wil 'n veilige huis skep waar mense vir die kolligte kan wegkruip, van die aandag kan ontsnap en hulself kan los. Terwyl hy hierdie projek geskep het, het Yan Yan 'n mockumentêre perspektief gebruik om die bestaan van Anonymoussociety te dokumenteer. Hierdie reeks ontwerpwerke sluit 'n aanhangergemaakte webwerf, 'n tydskrif, 'n stel instruksies en strooibiljette ens.

The Recognition

About the A' Design Award in Yster

Anonymousociety Sosiale Kritiek Ontwerp is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Anonymousociety Sosiale Kritiek Ontwerp 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Anonymousociety Sosiale Kritiek Ontwerp word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Anonymousociety is a social critique design project. In this project. Yan Yan created a non-existent secret organization named Anonymousociety. Anonymousociety wants to create a safe house where people can hide from the spotlights, escape from the attention, and let go of themselves. While creating this project, she was using a mockumentary-perspective to document the existence of Anonymousociety. This series of design works include a fan-made website, a magazine, a set of instructions and flyers etc.
Tags
Social Critique Design, Social Impact Design, Social Surveillance, Performance Identity
Production Technology
This project is a web-based and print-based project. The main content are staying online as a website and show as posters and book.
Design Challenge
The main challenge for the designer is to develop her creative thinking methodology. After about half of a year's learning and testing, she understood herself more and found a way of thinking and making.
Inspiration
This project started with some moments Yan Yan had been through. Who is the real me? Is it the one shown under people’s eyes, or the one hidden away from people’s gaze? Am I shaped by other people's gaze, or am I shaped by myself? People now live in a world that's overly exposed to social media, reality TV shows, and YouTube. Society forces people to unwillingly expose themselves, regardless of whether they are in public or in private.
Project Duration
This project took 6 months in San Francisco to finish, The world of Anonymousociety is still expanding.
Operation Flow
The audience can review this project by reading the magazine, looking at the posters or browsing the website.

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