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School of Journalism CUC Merkidentiteit by Ecust-Creplus Design

School of Journalism CUC Merkidentiteit by Ecust-Creplus Design is a highly esteemed winner of the very prestigious 2021 A' Design Award in Brons in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.


BronsGrafika· 2021

School of Journalism CUC Merkidentiteit

by Ecust-Creplus Design

Client: The School of Journalism of Communication University of China

A' Design Award in Brons Winner in Grafika Category

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The Design

About School of Journalism CUC Merkidentiteit

Die logo van die Skool vir Joernalistiek bestaan uit 'n paradoksale grafiek wat uit twee boeke saamgestel is wat na verskillende rigtings wys. Die boeke verteenwoordig die kennis wat studente in die joernalistiekberoep behoort te bemeester. Die feit dat die boeke na verskillende rigtings wys maar tog met mekaar verenig, dui daarop dat studente in joernalistiek 'n objektiewe en regverdige beroepsperspektief moet handhaaf, met 'n beroepshouding wat beide positiewe en negatiewe standpunte oorweeg. Terselfdertyd herinner hierdie figuur ook aan 'n penpunt, wat die kritiese gees en skerp skryfvaardighede simboliseer.

The Recognition

About the A' Design Award in Brons

School of Journalism CUC Merkidentiteit is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat School of Journalism CUC Merkidentiteit 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. School of Journalism CUC Merkidentiteit bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The journalism school of Communication University of China is China's highest educational institution in journalism, As one of journalism school with profound influence in society, the establishment of visual identity system contribute to up its brand value and image.The visual identification image design of journalism school focus on highlight its journalism professional attributes and the education characteristic. The visual effects strive to concise, modern and can reflect the professional connotation and the spirit of journalism school.
Inspiration
Find inspiration from the combination of paradox graphics and books. Paradox graphics represent both positive and negative views and an objective journalist attitude. Books represent knowledge and education. The combination of the two clearly expresses the connotation of journalism school.
Project Duration
Beijing, China
Team Members
Art director:Weimiao Du, Zhuo Ai
Design Director:xiaoling Dai
Creative Director:Shan Hao, YU Wei
Image Credits
photo:I'often,wu liu,qian yongze(699pic.com)

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