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Viskit Studie- en Leeskit by Jaehun Kim

Viskit Studie- en Leeskit by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 A' Design Award in Brons in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.


BronsGrafika· 2022

Viskit Studie- en Leeskit

by Jaehun Kim

Client: Visang

A' Design Award in Brons Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Viskit Studie- en Leeskit

Viskit is 'n studie- en leeskit wat ontwerp is vir studente. Die kit bevat leesstaanders, penne, notaboeke, leeslyste en ander benodigdhede wat studente help om hul leesaktiwiteite op 'n sistematiese wyse te organiseer. Die items word geïllustreer met koekiekarakters in sjokolade-, aarbei-, groentee- en kaasweergawes, wat die kit 'n bekende en vriendelike voorkoms gee. Plastiekverpakking is van alle Viskit-produkte verwyder. 'n Herbruikbare plastieklêer hou die benodigdhede en skoolhandleidings vas. Die verskepingsboks dien ook as die produkboks, wat vermorsing verminder.

The Recognition

About the A' Design Award in Brons

Viskit Studie- en Leeskit is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Viskit Studie- en Leeskit 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Viskit Studie- en Leeskit bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging
Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags
ViSKit, students, reading, reading material, Visang, studying
Production Technology
In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge
The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research
“ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration
The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration
Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow
Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members
Kim Juhee / Kim Juhee / Lee Sumin

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