Die ontwerp Vessi Animation Produkanimasie deur Mateus Morgan is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Silwer in die Rolprent-, Video- en Animasie-ontwerp-kompetisiekategorie.
SilwerRolprent· 2022
Vessi Animation Produkanimasie
deur Mateus Morgan
Kliënt: Morgan Studio
Wenner van die A' Design Award in Silwer in die Rolprent-kategorie
Geverifieerde Toekenningswenner
Verifieer Toekenningsstatus vir #136048Die Ontwerp
Oor Vessi Animation Produkanimasie
Vessi Animation is 'n promosie-animasie wat vir 'n stewel geskep is. Die animasie stel die produk voor deur natuurlike visuele elemente wat die skoeisel aan die leefstyl van die kliënt verbind. Water hou verband met die eienskappe van die stewel, terwyl wolke ligtheid suggereer. Die stewel is met hardeoppervlaktegnieke in 3ds Max gemodelleer, met foto's as verwysing, en leertexture is toegepas. Weergawe is met Redshift gedoen en simulasies met Houdini. Die animasie is op die produkwebwerf en op sosiale media gebruik, sonder verduidelikende teks.
Die Erkenning
Oor die A' Design Award in Silwer
Vessi Animation Produkanimasie is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Vessi Animation Produkanimasie 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Vessi Animation Produkanimasie is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.
Agter die Ontwerp
Persstel
Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.
- Unieke Eienskappe
- The idea is to bring the characteristics of the product through the use of visual elements, connecting the shoe direct to the customers life style. The mood also transmits lightness, present on the shoe essence. Everything made in 3D without scans
- Afmetings & Verpakking
- 1920X1080
- Etikette
- boot, shoe, cgi, footwear, fashion, 3d boot, cgi boot, vessi
- Produksietegnologie
- The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Redshift was used for rendering and Houdini for Simulations
- Ontwerpuitdaging
- The hardest part was making the simulations, considering that there's a lot of elements that hard to be perfectly represented as the real world
- Navorsing
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspirasie
- We where inspired by nature elements, connecting the image directly with the customers life style. The water element is fully connected to the product features, as well the cloud element that represents lightness.
- Projekduur
- It toke around 2 months to finish
- Bedryfsvloei
- The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
- Spanlede
- Mateus Morgan, Vinicius Lavor, José Rafael, Enzo Kinukawa, Samuel Simionato, Lucas Feitosa, Teresa Chan
Geborg
Verken Verder as Designers.org
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