Divergence Speletjiestel by eMotionLAB is a highly esteemed winner of the very prestigious 2022 A' Design Award in Brons in Speelgoed-, Speletjie- en Stokperdjieprodukte Ontwerp Competition Category.

BronsSpeelgoed· 2022

Divergence Speletjiestel

by eMotionLAB

Client: eMotionLAB Ltd.

A' Design Award in Brons Winner in Speelgoed Category

26,958

Verified Award Winner

Verify Award Status for #136794

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Divergence Speletjiestel

Book Text: Divergence is 'n tweetalige kaartspeletjiestel vir die aanleer van ontwerpdenke. Die stel bied 'n eenvoudige en genotvolle manier vir beginnerleerders en kreatiewe spanne om die proses te oefen deur interaktiewe, storievertellings-gebaseerde speletjies van ongeveer 1.5 uur. Spelers werk saam en kompeteer om 'n gebruikersgesentreerde uitdaging op te los deur noodsaaklike tegnieke toe te pas. Divergence is geskik vir drie tot ses spelers en is beskikbaar in fisiese en aflaaibare weergawes, met ondersteunende inleidingsvideos. Geïllustreerde karakterkaarte moedig verbeelding en gesprek aan.

The Recognition

About the A' Design Award in Brons

Divergence Speletjiestel is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Divergence Speletjiestel 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Divergence Speletjiestel bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Divergence is a bilingual game kit to provide fun and easy way for entry-level learners and creative teams to pick up the process via an interactive, storytelling focused gameplay of about 1.5 hours, guiding players to collaborate and compete to solve a user-centric challenge by practicing essential techniques. The game kit was created as card-based design available in physical and downloadable versions, along with supporting introduction videos.
Dimensions & Packaging: 154mm (w) x 112mm (d) x 50mm (h)
Tags: design thinking, gamified tool kit, card game
Design Challenge: Divergence is a card-based storytelling game for 3-6 players to practice quick ideation techniques. The design language uses juxtaposing visual elements to spark players’ imagination and conversation – eg contrast bright-coloured illustrations set on a calm backdrop; pair geometric, linear forms with hand-drawn effects; use pure but exaggerated human figures to challenge user’s usual perspectives.
Inspiration: IDK wanted a gamified toolkit and goodies designed for young adults and educators to learn key design thinking skills quickly, or run short facilitated workshops, normally taking hours. The toolkit should appeal to young, professional audience in its gameplay, content, and graphic design, and should encourage creative brainstorming with peers by providing a balance of inspiration and information.
Project Duration: The project started in January 2021 and launched online in January 2022.
Operation Flow: First, players will be inspired by a set of beautifully illustrated deck of character cards that evoke imagination and conversations. Players will craft a narrative for their character through dialogue as a group. In the second stage, players will use the next set of cards to come up with strategies and innovative ideas to solve the character’s problems. In the third stage, players will pre-pitch their idea to other players and receive points and feedbacks. In the final round, players will refine and present their best solution to the group.
Patents: Hong Kong Design Centre
Team Members: Creative Director: Mandy Tsang
Art Director: Kat Luk
Project Manager: Christy Chan
Illustrations: Ivy Sin
Graphic Design: Charmian Cheung, Helen Cheung
Packaging Design: Helen Cheung, Charmian Cheung
Script writing: Wilson Lui
Animation: Stephanie Ng, Steven Chan, Hazel Huang, Kai Yeung, Man& Yiko@MorningGiants
Sound Design: Anthony Liu
Game Design: Hong Kong Design Centre, Press Start Hong Kong
Image Credits: Hong Kong Design Centre