Miepu Diary Karakter Illustrasie by Guangzhou Kemei Commodity Co., Ltd.

Miepu Diary Karakter Illustrasie by Guangzhou Kemei Commodity Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award in Yster in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.

YsterGrafika· 2022

Miepu Diary Karakter Illustrasie

by Guangzhou Kemei Commodity Co., Ltd.

Client: Guangzhou Kemei Commodity Co., Ltd.

A' Design Award in Yster Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #137762

View at A' Design Award Press Release Award Badge

Colors

The Design

About Miepu Diary Karakter Illustrasie

Miepu Diary is 'n stel karakterillustrasies wat moderne neigingskultuur met klassieke kinderstories kombineer. Die hoofkarakter is Duoduo, 'n dapper en gelukkige konynmeisie, wat saam met 'n mollige kat uitgebeeld word. Vier wêreldberoemde sprokies word in vier tema-illustrasies hervertel, met die hand geteken in 'n moderne styl. Die illustrasies kan toegepas word op plakkate, klere en verwante produkte. Die doel is om 'n oulike en modieuse karakter te skep wat sprokies met huidige modeneigings verbind.

The Recognition

About the A' Design Award in Yster

Miepu Diary Karakter Illustrasie is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Miepu Diary Karakter Illustrasie 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Miepu Diary Karakter Illustrasie word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Miepu Diary is an illustration art work that combines modern trend culture and classic children's stories. With the fairy tale style, the designer combines a brave, cute, lucky, foodie rabbit girl with a chubby poop-poop cat, creating a lovely and charming cartoon image.
Tags: Hand drawing, illustration, fairy tales, and fashion trends.
Design Challenge: In the design process, the biggest problem faced by this work is the choice between "the same" and "the different" designs with different themes. As the modern society generally tends to be concise in the commercial aesthetics design, how to choose between conciseness of pictures, IP characterization, recognition and difference of themes has become a great challenge that the design team has to face in design.
Research: Besides being cute and docile in the eyes of human, rabbit is one of the animals most frequently appearing in fairy tales all over the world. Secondly, in recent years, due to a sensational domestic animation comparing rabbit to Chinese, the element rabbit often carries the metaphor of Chinese/Chinese-made in the network, which coincides with the positioning of the brand.
Inspiration: The Diary is to bring you a more interesting, cute and fashionable personalized IP through the integration of fairy tales and trend culture.
Operation Flow: Based on "Duoduo", the protagonist of this diary, the design team integrates four world-famous fairy tales and draw 4 different theme designs with modern painting, which can be flexibly applied to various posters, clothing and related products.

Read the Press Release