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Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel deur Nargiza Usmanova

Die ontwerp Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel deur Nargiza Usmanova is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2022 A' Design Award in Yster in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.


YsterGrafika· 2022

Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel

deur Nargiza Usmanova

Kliënt: TELS Group

Wenner van die A' Design Award in Yster in die Grafika-kategorie

13,105

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #139164

Kleure

Die Ontwerp

Oor Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel

Die inspirasie om unieke illustrasies vir die jaarlikse handelsmerkstel te skep, was die langtermyn soeke na 'n unieke abstrakte styl. Ons het 10 verskillende formele komposisies geskep met dinamiese onstuimige lyne in kontraspalette. Die belangrikste verskil in die projek is die skepping van handelsmerkkonseptuele illustrasies vir alle promosieprodukte. Alle illustrasies is met die hand in die gouache-tegniek geteken. Coloristiese formele komposisies in 'n minimalistiese lineêre styl help produkte om uit 'n aantal ander mededingende voorbeelde te onderskei.

Die Erkenning

Oor die A' Design Award in Yster

Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Abstract Illustrations Abstrakte Illustrasies Handelsmerkontwerpstel word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
The main difference in the project is the creation of branded abstract illustrations for all promo products. All illustrations are hand-drawn in the gouache technique. Coloristic formal compositions in a minimalist linear style help products stand out from a number of other competitive examples.
Afmetings & Verpakking
The wall calendar, databook, personal organizer, greeting card, paper and fabric bags, brochures, folder, notes, pen kit.
Etikette
Illustration, Promo, Calendar, Stationery, Greeting card, Bag, Folder, Notes, Company style
Produksietegnologie
In 2020, the transportation company TELS continued to develop its success, which is confirmed by a constant increase in the volume of services and the business expansion from the company’s own funds. The company also pays much attention to issues that are not directly related to business. These company’s activities and initiatives are highly evaluated by reputable organizations and found their reflection in a new set of promo products based on the abstract illustration made by Nargiza Usmanova. Such basic human values as Mind, Energy, Creativity, Feelings, Time, and Path, are visualized and featured on calendars, datebooks, notebooks, folders, bags, leaflets, and other promotional materials of the company.
Ontwerpuitdaging
The hardest part of the project was challenging to rich the unique style of abstract illustrations for the annual company kit. 10 formal compositions personifying all 10 virtues and principles of the company.
Navorsing
The analysis of marketing communications and products was carried out among the main competitors of the company. The transport business is quite dynamic and in order to break the usual standards, we decided to create individual images that would meet the aspirations of the company. All visual solutions had to cover all the necessary needs of the company in marketing and communications, starting from print and promo, website and office interior design.
Inspirasie
The inspiration to create individual illustrations for the annual branded kit was the long-term search for a unique abstract style. Were created 10 different formal compositions with smooth lines in contract palettes.
Projekduur
The branding kit was created in 2019 for all needs in the 2020 year.
Bedryfsvloei
All promotional materials are used in the 11 corporate offices of the Tels Group in Europe.
Patente
© Nargiza Usmanova
© NUMZ Graphics
Spanlede
Illustrator and Graphic Designer - Nargiza Usmanova
Beeldkrediete
Illustrator and Graphic Designer - Nargiza Usmanova

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Goeie Ontwerp Verdien Groot Erkenning

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