Die ontwerp Restless Chopsticks Tafelgerei deur Marko Stanojevic is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2023 A' Design Award in Brons in die Bakware, Tafelware, Drinkware en Kookware Ontwerp-kompetisiekategorie.
BronsKombuisware· 2023
Restless Chopsticks Tafelgerei
deur Marko Stanojevic
Kliënt: UMA Network Ltd
Wenner van die A' Design Award in Brons in die Kombuisware-kategorie
Geverifieerde Toekenningswenner
Verifieer Toekenningsstatus vir #145167Die Ontwerp
Oor Restless Chopsticks Tafelgerei
Uma is 'n Hongkongse waagkapitaalmaatskappy wat op kreatiewe ekonomieë gefokus is. Rustelose eetstokkies is ontwerp as 'n aandenkingsvoorwerp, wat die maatskappy se waarde verteenwoordig om hulpbronne te belê om 'n verandering te maak. Die maatskappy se logo lyk soos 'n polsslag op 'n plat lyn, wat in 'n plat-gevoerde eetstokkie ingebed is. Die voorste deel van 'n eetstokkie word altyd opgelig en weggehou van die tafeloppervlak, wat die behoefte aan die eetstokkie verwyder. Die Pulse is ontwerp om altyd voldoende uitmekaar te bly, om nie te bots nie, en is funksioneel geldig om die kos op te tel, tot by die mees veeleisende klein happies.
Die Erkenning
Oor die A' Design Award in Brons
Restless Chopsticks Tafelgerei is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Restless Chopsticks Tafelgerei 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Restless Chopsticks Tafelgerei bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.
Agter die Ontwerp
Persstel
Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.
- Unieke Eienskappe
- The body of a chopstick is divided into sections: one at top is held by hand and the other one at the tip comes in contact with food and mouth, with an overlooked neutral zone between them. This zone is where the design intervention took place - a ‘distancer’ shaped like the company logo (a Pulse on the flat line) was inserted, elevating the tip of the chopstick away from the surface however it dropped down, eliminating the need for a chopstick rest. This is done, regarding the positioning and size, so that the chopsticks remain functional and do not collide when in use.
- Afmetings & Verpakking
- The product is 260mm long, with 7.5mm width at the back end and 3.5 at the front. The Pulse segment itself is 25mm long and 13.5mm wide between the maximum-distance points. This makes the front end always elevated from the surface by a minimum of 5.5mm.
- Etikette
- Tableware, chopsticks, utensils, tradition, narrative design, memento object
- Produksietegnologie
- The product is made of titanium with bi-color titanium coating (dark gray and gold), all food-grade. Surface is polished in two steps allowing for two finishes.
- Ontwerpuitdaging
- It was a challenge to transform an ordinary object, a pair of chopsticks, into a future-proofing tradition and contemporized heritage. Their beautiful simplicity is only disturbed by the fact that a third object is actually needed in the etiquette of how they are used - a chopstick rest. This contradiction of “clean two that actually need a third” to work properly made the design direction clear: find a way for the purpose that the chopstick rest is for to be fulfilled, but without the rest.
- Navorsing
- Remaining true to East Asian heritage, the Pulse (life) segment is titanium coated in golden color with polished surface finish, while the straight parts (flat line) of the chopstick are titanium coated in matte dark gray with brushed finish to create contrast between the two. Each polishing and titanium-gold coating of the Pulse is on purpose done in a low controlled manner against highly controlled and repetitive-mass-production feel of the brushed, dark-gray flat line parts of the object. Allowing shiny, golden randomness to happen is in tune to the actual beauty of randomness of a real life. Finally, on a very concrete level, it makes each chopstick piece unique and special.
- Inspirasie
- UMA is a Hong Kong venture capital company focused on creative economies. The task was to design a multi-facetted communication object representing the company's values (invest resources to make a change), but also to be able to function independently in a retail environment. A set of chopsticks, iconic and recognizable, culturally relevant, was a chosen as a topic. UMA logo, a Pulse on the flat line, was embedded into a flat-lined chopstick becoming its' functional, aesthetical and communication core, all in one stroke.
- Projekduur
- Hong Kong SAR, China
- Bedryfsvloei
- Chopsticks with no rest :)
- Patente
- UMA Network Limited
- Beeldkrediete
- UMA Network Limited
Geborg
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