A Inc Korporatiewe Identiteit by Yu Morisawa

A Inc Korporatiewe Identiteit by Yu Morisawa is a highly esteemed winner of the very prestigious 2023 A' Design Award in Yster in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.

YsterGrafika· 2023

A Inc Korporatiewe Identiteit

by Yu Morisawa

Client: A Inc

A' Design Award in Yster Winner in Grafika Category

10,237

Verified Award Winner

Verify Award Status for #145279

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About A Inc Korporatiewe Identiteit

A Inc is 'n korporatiewe identiteitsprogram wat geskep is vir 'n maatskappy gebaseer in Tokio. Die identiteit is gebou rondom 'n enkele letter A wat gevorm word uit gekleurde strepe. Die strepe verteenwoordig die energie en potensiaal van elke persoon betrokke by die maatskappy. Die oorvleuelende strepe wys hoe die maatskappy vorm aanneem deur 'n verskeidenheid voorkeure. Die identiteit word toegepas op besigheidskaartjies en koeverte, en elke persoon kan 'n gunsteling kleur kies. Koevertkleure kan pas by die ontvangers. Die logo is verhewe gedruk om die sterk kleure subtiel te hou.

The Recognition

About the A' Design Award in Yster

A Inc Korporatiewe Identiteit is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat A Inc Korporatiewe Identiteit 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. A Inc Korporatiewe Identiteit word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: I handled the corporate design for A Inc.
The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter A of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals.
Dimensions & Packaging: Business card
Width91mm, Height55mm

Envelope
Width235mm, Height120mm
Tags: limitless energy, potential, a range of colors, stripes, diversity
Production Technology: In applying the design, people can choose their favorite color for business cards and multiple envelope colors can be matched with recipients. The colors have a strong emphasis, so the logo is embossed for subtlety.
Design Challenge: Design a single letter A as a logo.
Research: I try to keep things simple, clear, and emotional.
Also, we design the meaning of the corporate.
Inspiration: Using a single A in the logo creates a sense of presence that embodies A Inc's vision illuminating people's potential and mission for a world that believes in the power of what people like.

The meanings invested in the logo are

1.Stripes signify the energy and potential of everyone involved with A Inc.
2. The A is an accumulation of multiple stripes.
3. A Inc takes shape through the power of its diversity of preferences.
Project Duration: Completed in Tokyo in 2020. Since then, we have continued to refine it.
Operation Flow: Understanding of identity
Company motivation
Visualization of company image
recruiting
Image Credits: Photographer / Ryo Yasumoto