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Turning Luck DIY Hout Automaat Speelgoed by Wong Li Tong

Turning Luck DIY Hout Automaat Speelgoed by Wong Li Tong is a highly esteemed winner of the very prestigious 2024 A' Design Award in Silwer in Speelgoed-, Speletjie- en Stokperdjieprodukte Ontwerp Competition Category.


SilwerSpeelgoed· 2024

Turning Luck DIY Hout Automaat Speelgoed

by Wong Li Tong

Client: Department of Visual Communication Design

A' Design Award in Silwer Winner in Speelgoed Category

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The Design

About Turning Luck DIY Hout Automaat Speelgoed

Die Turning Luck-versameling bring wêreldwye voorspoed tot lewe deur 'n reeks interaktiewe DIY automaat speelgoed. Elke model bevat 'n bekende geluksvoorwerp van diverse kulture, insluitend die Maneki-neko en droomvangers, wat 'n gevoel van kulturele ontdekking bevorder. Lewendige kleure en ingewikkelde illustrasies verteenwoordig elke geluksvoorwerp se unieke erfenis, terwyl dinamiese meganiese bewegings hul simboliese geluk tot lewe bring. Hierdie alles-in-een ontwerp minimaliseer afval deur eksterne verpakking uit te skakel, wat bydra tot 'n meer volhoubare gebruikerservaring.

The Recognition

About the A' Design Award in Silwer

Turning Luck DIY Hout Automaat Speelgoed is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Turning Luck DIY Hout Automaat Speelgoed 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Turning Luck DIY Hout Automaat Speelgoed is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The 'Turning Luck' is a series of DIY automaton toys that users assemble, integrating mechanical interaction with cultural icons of good fortune. Featuring ten lucky charms from around the world like the Maneki-neko, Dala Horse, and horseshoe, each represents diverse cultural backgrounds and embodies unique aspirations for positive living. As users turn the handle, each model's vibrant effects come alive, promoting cultural exchange and sparking positive energy and playful interaction.
Dimensions & Packaging
Product Size
Galo de Barcelos:210 x 75 x 200(mm)
Maneki-neko:210 x 75 x 210(mm)
Horseshoes:210 x 75 x 180(mm)
Fairy Fox:210 x 75 x 200(mm)
Pysanka:210 x 75 x 180(mm)
Hamsa Hand:210 x 75 x 160(mm)
Daruma Doll:210 x 75 x 190(mm)
Dreamcatchers:210 x 75 x 215(mm)
Sun Vastu:210 x 75 x 215(mm)
Dala Horse:210 x 75 x 220(mm)
Packing box size:210 × 45 × 100(mm)
All the model parts can be stored inside the model, so the product does not require any additional packaging.
Tags
Positive Life, Interactive Design, Intercultural Communication, Entertainment, Environmentally Friendly, Puzzle Type
Production Technology
The 'Turning Luck' emphasizes environmental sustainability with eco-friendly materials like MDF and acrylic panels. Assembly tutorial videos on the official website minimize paper and ink waste. MDF is laser-cut and UV printed with our designs before packaging. The acrylic panels showcase elements representing ten countries, allowing users to see rotating gears inside. The website includes assembly tutorials, cultural stories for each charm, and showcases our brand's story and philosophy.
Design Challenge
Our initial vision was a mobile game where players strategically placed lucky charms, but we realized it lacked the genuine feeling of "good luck." So, we turned global lucky charms into DIY assembly models. Users build and interact with these models, experiencing the essence of good fortune firsthand. Designing dynamic movements was our main challenge. With thorough sketches and prototypes, we ensured smooth assembly and engaging functionality, resulting in a truly interactive
Research
We chose the theme of "good luck" because many Taiwanese turn to superstitious practices in life's challenges, seeking solace and satisfaction. These traditions, like Taiwan's "Guai Guai" snack and Japan's "Maneki-neko" reflect unique cultural practices worldwide. Coming from Malaysia, we're inspired by this enthusiasm, driving our curiosity to explore luck traditions globally.
Inspiration
In today's world, many seek good fortune and positive energy when facing life's challenges, desiring inner peace beyond material gain. 'Turning Luck' offers a hands-on experience with dynamic wooden models, allowing users to explore the symbolism behind global lucky charms. Users explore the symbolism of each lucky charm, gaining insight into diverse cultural traditions, fostering respect for global diversity, and ultimately creating a positive and enjoyable interactive experience.
Project Duration
The project will start in Taiwan in June 2023, be completed in Taiwan in January 2024, and have an on-campus exhibition at the university in January 2024. The follow-up plan is to exhibit at the Taiwan National Design Exhibition in May and June 2024.
Operation Flow
Users can scan the QR code on the packaging to access the official website, where they can read the culture stories behind each lucky charm and watch assembly tutorial videos to assemble the model themselves. Once the model is assembled, they can then turn the handle on the model to activate its dynamic visual effects.
Team Members
Illustration Designer: LAU YOONG GUANN
Visual Designer: NG KOK KIANG
Promotional Marketing: WONG LI TONG
Model Designer: LIM CHIEW HONG
Image Credits
Image #1: Designer Ng Kok Kiang,2023.
Image #2: Designer Lim Chiew Hong,2023.
Image #3: Designer Lim Chiew Hong,2023.
Image #4: Designer Ng Kok Kiang,2023.
Image #5: Designer Ng Kok Kiang,2023.

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