Mawa Branding Korporatiewe Identiteit by Mohammed Obaid is a highly esteemed winner of the very prestigious 2025 A' Design Award in Brons in Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp Competition Category.
BronsGrafika· 2025
Mawa Branding Korporatiewe Identiteit
Client: Mohammed Obaid
A' Design Award in Brons Winner in Grafika Category
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- Verified Award Winner
- Verify Award Status for #167004
The Design
About Mawa Branding Korporatiewe Identiteit
Hierdie ontwerp bevat 'n ineengevlegde goue sirkelvormige embleem wat eenheid, krag en kontinuïteit simboliseer, gekombineer met moderne sansskriflettertipe vir duidelikheid en verfyndheid. Geïnspireer deur geometriese patrone in luukse argitektuur, voeg die goue gradiënt diepte by en weerspieël premium gehalte. Geskep met gevorderde digitale gereedskap, is dit geoptimaliseer vir skaalbaarheid en veelsydigheid oor verskeie toepassings, wat konsekwente prestasie in druk-, digitale en grootformaat mediums verseker. Hierdie harmoniese mengsel van kulturele simboliek en kontemporêre elegansie skep 'n blywende visuele impak.
The Recognition
About the A' Design Award in Brons
Mawa Branding Korporatiewe Identiteit is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Mawa Branding Korporatiewe Identiteit 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Mawa Branding Korporatiewe Identiteit bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This design features an interwoven gold circle symbolizing unity, strength, and continuity, paired with sleek typography for clarity and sophistication. The premium gold color reflects luxury and high quality, making it unique and memorable. It balances elegance and cultural meaning, embodying "Mawa" as a symbol of comfort and belonging.
- Dimensions & Packaging
- This non-physical logo design features a geometric circular emblem with smooth, interwoven elements symbolizing unity and strength. A gold gradient adds depth and luxury, crafted using advanced digital tools. The modern sans-serif typography is precisely aligned with the emblem, ensuring balance and clarity. Optimized for scalability, the design maintains its versatility across print, digital, and large-format applications, making it both functional and visually impactful.
- Tags
- Luxury logo design, real estate branding, gold emblem, elegant typography, unity and strength, premium branding, modern design, scalable logo, cultural symbolism, timeless appeal
- Production Technology
- Used Adobe Illustrator to make the logo and all it's applications, the photos was edited using Adobe Photoshop.
- Design Challenge
- The hardest part was combining cultural meaning with a modern, luxurious look. We needed the design to reflect the Arabic meaning of Mawa while appealing to a high-end market. Creating the gold circle to symbolize unity and luxury, while making it work across different formats, was a big challenge. Limited feedback and ensuring the design connected with all audiences were obstacles we overcame by testing and refining the design multiple times.
- Research
- This design was created through research aimed at developing a logo that embodies luxury and comfort in the real estate sector. It symbolizes unity, strength, and premium quality by blending cultural symbolism with modern luxury branding trends. Designed using Adobe Illustrator, feedback from experts and clients refined the concept. The gold circular emblem and modern typography enhance emotional connection and clarity, establishing trust and elevating design standards in the industry.
- Inspiration
- Similar geometric and circular patterns can be found in luxury architecture, such as golden domes or ornamental designs in upscale buildings.
- Project Duration
- This project was designed in February 2022, In Riyadh Saudi Arabia, and it is used in the company's office.
- Operation Flow
- This logo operates as a versatile and impactful visual identity, seamlessly adapting across various mediums like print, digital, and signage. Its clean, modern design ensures clear communication, while the interwoven gold circle adds an element of sophistication and memorability. The balance between the emblem and typography makes it instantly recognizable, creating a strong connection with the audience. Its elegance and scalability ensure consistent performance across all applications.
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