Spring na inhoud
Food Into Opportunities Primêre Funksie: Resepteboek deur Udem Universidad de Monterrey

Die ontwerp Food Into Opportunities Primêre Funksie: Resepteboek deur Udem Universidad de Monterrey is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2025 A' Design Award in Brons in die Sosiale Ontwerp-kompetisiekategorie.


BronsSosiaal· 2025

Food Into Opportunities Primêre Funksie: Resepteboek

deur Udem Universidad de Monterrey

Kliënt: Universidad de Monterrey

Wenner van die A' Design Award in Brons in die Sosiaal-kategorie

36,315

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #167421

Kleure

Die Ontwerp

Oor Food Into Opportunities Primêre Funksie: Resepteboek

Boekteks: Food Into Opportunities is 'n resepteboek wat geskep is om huishoudings te help om voedselverspilling te verminder. Die boek is gerig op vroue tussen 30 en 60 jaar oud. 'n Hibriede formaat kombineer die gedrukte boek met digitale inhoud wat op sosiale mediaplatforms gedeel word. Die eerste uitgawe fokus op vrugte en groente en verduidelik hoe om dit in verskillende rypheidstadiums te gebruik. Bewaringswenke en seisoenale resepte ondersteun die volle benutting van elke bestanddeel. Die standaard briefgrootte, hardebandbinding en gestikte bladsye is geskik vir gereelde gebruik in die kombuis.

Die Erkenning

Oor die A' Design Award in Brons

Food Into Opportunities Primêre Funksie: Resepteboek is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Food Into Opportunities Primêre Funksie: Resepteboek 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Food Into Opportunities Primêre Funksie: Resepteboek bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe
This project introduces a practical recipe book specifically designed for women aged 30 to 60. It features a hybrid format, combining a physical book with digital content across social media platforms. The first edition focuses on fruits and vegetables, offering guidance on their use at different stages of ripeness.
It includes storage tips and recipes to maximize their potential, encouraging sustainable habits in everyday life.
Afmetings & Verpakking
The constant interiors of 180 color pages, printed on a 140 gram sofa with 4x4 inks, ensuring a High graphic quality and a professional finish. The binding will be by sewing with hotmelt, providing robustness and ease of use, essential characteristics for a recipe book that will be used frequently in the kitchen.
Etikette
Food, approval, recycling, hunger, reuse, nutrition, cooking, fruits, proteins, cereals, vegetables
Produksietegnologie
The book design was developed with a strategic approach to optimize the format and the production costs, without compromising its functionality or quality. You choose a size
standard letter (21.5 x 28 cm) to minimize material waste during production printing, thus reducing environmental impact and allowing more economical production and sustainable.
The book will be hardcover with glossy lamination on the front and back covers, which ensures an attractive visual presentation and long-lasting protection.
Ontwerpuitdaging
Research question
How can graphic design encourage families to minimize food waste
in their homes?
General Objective
Develop a tool and communication strategy that raises awareness about the
food waste to women.
Specific Objectives
Report on food waste generated in homes.
Promote responsible food consumption.
Optimize the use of food.
Navorsing
This project has as its centerpiece a recipe book, designed as a tool practice to inform and train women between 30 and 60 years old about the impact of waste of food at home. Responding to the digital information saturation you experience
this group, the book takes advantage of the preference for physical formats, offering an experience functional and tactile in the kitchen. At the same time, complement this proposal with content digital in social networks, creating a balance between the physical and the digital.
The first edition of the book focuses on fruits and vegetables, addressing how to use them according to their stages of ripening, offering advice on efficient storage and providing
Practical recipes organized by seasons of the year. Through this approach, we seek to maximize the use of food, reduce waste and promote creativity in the kitchen, turning ingredients that are normally thrown away in delicious and easy to prepare dishes.
Inspirasie
How can graphic design inspire families to reduce food waste in their homes?
To create a tool and communication strategy that raises awareness about food waste among women.
Educate households about the extent of food waste they generate.
Promote responsible and sustainable food consumption practices.
Encourage optimal utilization of food to minimize waste.
Projekduur
The brand seeks to establish a deep connection with food from its origin, whether in the land, the field or products of animal origin. Its objective is to raise awareness about the complete production process of each food, from its cultivation or breeding to its arrival at home, encouraging more conscious preparation and storage and responsible. The journey of food does not end on the plate; comprises an entire journey which, when understood, invites us to value and make the most of each ingredient, promoting more sustainable habits in our daily cooking.
Bedryfsvloei
Various applications were developed to promote the brand and expand the reach of the project. As a complement to the book, a collection of exclusive dishes with designs was created.
that highlight the logo, icons and illustrative elements. These plates are one of the gifts to Kickstarter backers. Designed as iconic pieces of the brand, the plates They can be used both to serve the recipes in the book and to decorate.
Patente
Eugenia Martínez-Abrego Sáenz
María Andrade Padilla
Paulina Gonzalez Gracia
Valeria Marín Guzmán
Spanlede
Eugenia Martínez-Abrego Sáenz
María Andrade Padilla
Paulina Gonzalez Gracia
Valeria Marín Guzmán
Beeldkrediete
Eugenia Martínez-Abrego Sáenz
María Andrade Padilla
Paulina Gonzalez Gracia
Valeria Marín Guzmán

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