Rotary Sans Lettertipe deur Paul Robb and Moira Bartoloni

Die ontwerp Rotary Sans Lettertipe deur Paul Robb and Moira Bartoloni is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2025 A' Design Award in Silwer in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.

SilwerGrafika· 2025

Rotary Sans Lettertipe

deur Paul Robb and Moira Bartoloni

Kliënt: S6 Foundry

Wenner van die A' Design Award in Silwer in die Grafika-kategorie

85,885

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #167715

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Rotary Sans Lettertipe

Rotary Sans is 'n OpenType sans-serif lettertipe met geometriese strukture en klein vormvariasies. Dit sluit peervormige inkvangers in wat leesbaarheid bevorder en 'n onderskeidende visuele element bied. Die lettertipe verskaf 'n volledige Latynse gliefversameling, plus alternatiewe karakters en ligaturen, vir verskeie tipografiese toepassings. Die ontwerp beklemtoon duidelikheid en konsekwentheid, geskik vir kontekste soos branding. Rotary Sans kom in veelvuldige gewigte en style, bruikbaar in beide digitale en gedrukte formate waar leesbaarheid en eenvormige voorkoms benodig word.

Die Erkenning

Oor die A' Design Award in Silwer

Rotary Sans Lettertipe is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Rotary Sans Lettertipe 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Rotary Sans Lettertipe is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: Rotary Sans is a modern OpenType sans-serif typeface that blends contemporary aesthetics with strong geometric contrasts. Its most distinctive feature is the pear drop-shaped ink traps, which add a unique visual character while enhancing legibility. Designed with versatility in mind, Rotary Sans includes an extended Latin glyph set, complete with alternative characters and ligatures, making it well-suited for a wide range of typographic applications.
Afmetings & Verpakking: The outer box 25 x 155 x 215 was digitally printed and then silver foil printed. The 20 postcards were printed on 300gsm natural paper cmyk.
Etikette: Type design, Typeface, Specimen
Produksietegnologie: The font was meticulously designed and digitally crafted, offering support for over 200 Latin-based languages. To celebrate its launch, a limited-edition specimen box was digitally printed, showcasing the typeface’s versatility and strength across various applications.
Ontwerpuitdaging: The development of Rotary Sans presented several key design challenges, requiring a careful balance between form, function, and originality. One of the primary hurdles was achieving a distinctive aesthetic while maintaining the clarity and versatility expected of a contemporary sans-serif. The typeface needed to feel fresh and modern yet still be highly functional across a range of applications, from branding to editorial use.
Navorsing: The initial research for Rotary Sans focused on striking a balance between geometric precision and functional versatility. The design process began with an in-depth study of mid-century modern typography, particularly the clean, efficient letterforms found in grotesque and neo-grotesque typefaces. These styles, known for their straightforward and utilitarian approach, served as a foundation for Rotary Sans, but the goal was to introduce a contemporary refinement that would make it more adaptable to modern branding and communication needs.
Inspirasie: Rotary Sans draws inspiration from the interplay of geometry and functionality found in mid-century modern design, where clean lines and purposeful details create a sense of clarity and efficiency. The typeface takes cues from classic grotesque and neo-grotesque sans-serifs but reinterprets them with a contemporary twist—most notably through its distinctive pear drop-shaped ink traps. These ink traps not only enhance legibility but also introduce a subtle organic contrast to the structure.
Projekduur: Location Italy. The research project began in late 2023 and progressed through development, culminating in its production and launch in July 2024.
Bedryfsvloei: The presentation box was gifted to the first ten companies that purchased the complete typeface family.
Spanlede: Paul Henry Robb
Moira Bartoloni
Beeldkrediete: Paul Henry Robb