Die ontwerp Arch Avery Handelsmerkidentiteit deur Dip Mad Creative Studio is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2026 A' Design Award in Brons in die Grafika-, Illustrasie- en Visuele Kommunikasie-ontwerp-kompetisiekategorie.
BronsGrafika· 2026
Arch Avery Handelsmerkidentiteit
Kliënt: Arch Avery
Wenner van die A' Design Award in Brons in die Grafika-kategorie
Geverifieerde Toekenningswenner
Verifieer Toekenningsstatus vir #173643Die Ontwerp
Oor Arch Avery Handelsmerkidentiteit
Arch Avery is 'n handelsmerkidentiteit wat vir 'n velsorggereedskap-handelsmerk geskep is. Die logo kombineer vetgedrukte tipografie met 'n skuins serif, en die twee A-lettervorms is só gevorm dat hulle so skerp soos naaldpunte lyk. Oranje word as die hoofkleur gebruik om 'n proaktiewe benadering tot velsorg uit te druk. Die identiteit word toegepas op papierboksverpakking met reliëfdruk en verdiepte druk. 'n Driehoekige houer van aluminiumlegering vorm ook deel van die ontwerp en is met CNC-tegnologie gebeeldhou. Die houer hou die titaan-swartkoppieverwyderaar regop en beskerm sy naaldpunt van 0,2 mm.
Die Erkenning
Oor die A' Design Award in Brons
Arch Avery Handelsmerkidentiteit is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Arch Avery Handelsmerkidentiteit 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Arch Avery Handelsmerkidentiteit bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.
Agter die Ontwerp
Persstel
Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.
- Unieke Eienskappe
- The brand identity for Arch Avery focuses on the precision and effectiveness of using the right skincare tool. The bold typography and slant serif blend allows the logo to adapt across a wide range of products while expressing the brand’s professional premium aesthetic. Orange enhances the brand’s enthusiasm in promoting proactive skincare. A metal stand is also designed to hold and protect the Blackhead Remover's extra fine needle tip with a unique curve that perfectly adapts to face contours.
- Afmetings & Verpakking
- Paper Box Packaging: 62mm (D) x 203mm (L) x 55mm (H)
Techniques involved: Embossing / Debossing
Titanium Blackhead Needle: 9mm (D) x 3mm (H) x 115mm (L)
Exclusively crafted super fine tip, all in titanium
Aluminium Alloy Holder: 40mm (D) x 46mm (L) x 60mm (H)
Each carefully crafted with CNC technology, with Arch Avery's logo sculpted on the surface - Etikette
- skincare, branding, typography, photography, identity, design, packaging
- Produksietegnologie
- A triangular holder with a plastic liner is created to fully protect the 0.2mm needle tip of the Triple A Blackhead Remover. Each sculpted with CNC technology, the aluminium alloy holder is weighty enough to uphold the titanium crafted Triple A vertically from humid environments.
- Ontwerpuitdaging
- Similar products are available at cheaper prices with variable qualities. The client and the Dip Mad team had gone through countless discussions about how to make the product stand out in the market, and came up with the solution of elevating the brand's tier to premium skincare. Dip Mad contributed the idea of adding the aluminium holder to make the product complete with practical functions, and was in charge of the production of the holder, as well as the packaging of the boxset.
- Navorsing
- Before diving into the creative process, Dip Mad conducted a thorough research on similar products available in the market. The team found that Triple A is one that stands out and should be branded with a more high end tier. Throughout the whole process Dip Mad carried out 5 consultation meetings with the client, and both came up with a satisfactory conclusion of what we see as the outcomes. We expect Triple A would burst out as a bestseller among similar products even with a higher pricing, online and offline.
- Inspirasie
- Arch Avery’s logo draws inspiration from the brand’s debut Tripe A Fine-grade Blackhead Remover. Focusing on the product’s preciseness and performance, the two A alphabets are created to look as sharp as needle tips. The use of the logo under most situations should come with a black and white background of models using the product cheerfully and vibrantly, emphasising on the collective energy of aesthetics, advance and assurance, adding up to Triple A.
- Projekduur
- The project began in November 2024 and the creative process went on for 5 months. Dip Mad was also in charge of the brand's official website design, which started from January 2025 and was completed in May 2025. At the moment of this submission, the client is in the process of filing a patent for Triple A.
- Bedryfsvloei
- The Arch Avery visual identity elevates the brand to another level. While a blackhead remover is commonly seen in every household, one crafted with titanium and comes with a luxurious holder is rare in the market. It is Arch Avery and Dip Mad's common philosophy to bring proactive skincare and great design into every individual's life routine.
- Patente
- Patent Filing in Progress
- Spanlede
- Dip Mad (Branding Strategy)
Arch Avery (Client) - Beeldkrediete
- Photography/ Cinematography: LeoLiu Photography
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