Cuisino Primêre Funksie: Speletjie-gebaseerde Voedselbesluitondersteuning by Yi Chen is a highly esteemed winner of the very prestigious 2026 A' Design Award in Yster in Mobiele Tegnologieë, Toepassings en Sagteware Ontwerp Competition Category.
YsterMobiel· 2026
Cuisino Primêre Funksie: Speletjie-gebaseerde Voedselbesluitondersteuning
by Yi Chen
A' Design Award in Yster Winner in Mobiel Category
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The Design
About Cuisino Primêre Funksie: Speletjie-gebaseerde Voedselbesluitondersteuning
Boekteks: Cuisino herverbeel voedselbesluite as 'n speletjie-agtige ritueel, wat roetinekeuses in oomblikke van vreugde omskep. Deur gedragsielkunde en 'n speelse gebruikerskoppelvlak te gebruik, verminder dit besluitmoegheid en bemagtig dit gebruikers om gesonder te eet sonder stres. Geïnspireer deur toevallige speletjies en welstandtoepassings, lei die koppelvlak bedagsame eetgewoontes deur mikro-interaksies, vorderingsbelonings en 'n kalmerende visuele stelsel. Die ervaring maak voeding minder oor dissipline en meer oor die opbou van vreugdevolle gewoontes.
The Recognition
About the A' Design Award in Yster
Cuisino Primêre Funksie: Speletjie-gebaseerde Voedselbesluitondersteuning is 'n wenner van die A' Design Award in Yster, 'n prestigieuse erkenning wat toegeken word aan goeie ontwerpe wat voldoen aan die professionele en industriële vereistes wat van goed ontwerpte skeppings verwag word. Wenners in Yster toon groot vaardigheid, hoë spesialisasie, kundige begrip en die kreatiewe vermoë van hul skeppers. Daar word verwag dat Cuisino Primêre Funksie: Speletjie-gebaseerde Voedselbesluitondersteuning 'n hoog aangeskrewe, bewonderde en gekoesterde skepping is wat prakties en innoverend is. Hierdie ontwerp wat die A' Design Award in Yster gewen het, integreer die beste praktyke in die bedryf en het bekwame tegniese kenmerke gekoppel aan kundigheid en talent. Cuisino Primêre Funksie: Speletjie-gebaseerde Voedselbesluitondersteuning word gerespekteer vir sy deeglikheid en is ontwerp om verbeterings in lewensgehalte te bied wat help om die wêreld 'n beter plek te maak.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Cuisino transforms everyday food choices into a delightful, gamified ritual. By combining behavioral psychology with playful UI, it reduces decision fatigue and empowers users to make healthy choices without stress. Each interaction feels like a mini-game, turning anxiety into agency.
- Dimensions & Packaging
- Cuisino is a non-physical digital design project. The prototype consists of 5 main experience flows with modular components and was built in 1920×1080 and 375×812 px formats. It includes mobile-first wireframes, user journey animations, and a set of customizable onboarding and decision-making modules.
- Tags
- food decision, playful UX, gamified onboarding, ritual design, digital wellbeing, health habit, casual interface, behavior design, meal planning, emotional interface
- Production Technology
- Cuisino was realized using a combination of Figma, XD, Illustrator, and After Effects. The design process emphasized visual storytelling, modular components, and interactive mockups. UI animations were prototyped to simulate a casino-inspired experience, with gradient transitions, randomized elements, and playful micro-interactions. The final assets were exported for responsive screen sizes and optimized for both pitch decks and demo presentations.
- Design Challenge
- The main challenge was balancing delight with depth—how to ensure user agency while gently guiding behavior. Visually, it was difficult to simulate randomness without overwhelming users. Conceptually, the hardest part was resisting utilitarian UX patterns and instead designing for emotion, play, and imperfection—qualities often neglected in food or wellness apps.
- Research
- This design began as speculative UX research into how decision fatigue affects food habits in urban environments. Methods included desk research, self-tracking experiments, and behavioral mapping of casual food apps. Tools used were Figma, Notion, and visual diarying. Key insights: most food apps overload users with options and assume strong intrinsic motivation. Cuisino rethinks this by embedding habit into gamified rituals, making healthy choices fun, not forced.
- Inspiration
- Cuisino was inspired by the overwhelming feeling of choice in urban food culture. As a designer living in New York, I saw how indecision and anxiety affected meal planning. By borrowing mechanics from casinos and mobile games, I aimed to create a joyful and structured decision ritual.
- Project Duration
- The project was initiated during Covid19 in New York City and completed in June 2025. The design was developed independently as a speculative yet functional UX concept and presented via digital channels.
- Operation Flow
- Users begin by selecting a goal or mood, then receive dynamic suggestions through playful modules like spin wheels, quick picks, and progress meters. Gamified cards and micro-interactions reduce choice fatigue while reinforcing healthy routines. The experience blends randomness with structure, encouraging consistent use while maintaining delight.
- Patents
- Patent pending.
Copyrights belong to Yi Chen, 2025. - Team Members
- Designer: Yi Chen
- Image Credits
- Image #1: Designer Yi Chen, Cuisino, 2025.
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