KitKat Chocolatory የንግድ የውስጥ ዲዛይን በ Justin Vinet - Model/ctzn የተሠራ ሲሆን በ የውስጥ ማስዋብ ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2020 A' Design Award የወርቅ ሽልማት አሸናፊ ነው።
ወርቅውስጥ ማስዋብ· 2020
KitKat Chocolatory የንግድ የውስጥ ዲዛይን
ደንበኛ: Unique Store Fixtures
በ ውስጥ ማስዋብ ምድብ ውስጥ የ A' Design Award የወርቅ ሽልማት አሸናፊ
የተረጋገጠ የሽልማት አሸናፊ
ለ #101411 የሽልማት ሁኔታ ያረጋግጡንድፉ
ስለ KitKat Chocolatory የንግድ የውስጥ ዲዛይን
በመደብሩ ዲዛይን በተለይም ለካናዳ ገበያው እና ለዮናዴል ደንበኞች በንድፈ ሀሳቡ በኩል ጽንሰ-ሀሳቡን እና አጠቃላይ ስሙን በአዲስ መልክ ይወክሉ ፡፡ አጠቃላይ ተሞክሮውን ፈጠራ እና እንደገና ለማጤን የቀደመው ብቅባይ እና ዓለም አቀፍ አካባቢዎች ተሞክሮ በመጠቀም። በጣም ከፍ ያለ የትራፊክ ፍሰት ላላቸው ክፍተቶች በደንብ የሚሠራ እጅግ በጣም የሚሰራ ሱቅ ይፍጠሩ ፡፡
እውቅናው
ስለ A' Design Award የወርቅ ሽልማት
KitKat Chocolatory የንግድ የውስጥ ዲዛይን የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። KitKat Chocolatory የንግድ የውስጥ ዲዛይን ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። KitKat Chocolatory የንግድ የውስጥ ዲዛይን ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
ከንድፉ በስተጀርባ
የፕሬስ ኪት
ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።
- ልዩ ባህሪያት
- Represent the new concept & overall brand in a innovative way through the design of the store, specifically for the Canadian market and Yorkdale Clientele.
Using the experience of a previous pop up and international locations to innovate and rethink the entire experience and program of the operation.
Create a ultra-functional store, both in the FOH & BOH, that would work well for a very high traffic, programmatically complicated space. - መለያዎች
- pop-up, interactive, branding, experience, flagship,
- የማምረቻ ቴክኖሎጂ
- The success rested upon execution and coordination of 60 custom millwork pieces. On our end, utilizing software for design development, rendering, and drawing execution, we worked through design stages rapidly, parallel pathing to expedite the process in a tight timeline. This subtle representation comes in the execution of the floor tiles, the floor inlayed messaging, custom lighting. This was to have the store resonate with the brand and have customers psychological associations be subliminal and intriguing.
- የዲዛይን ተግዳሮት
- It was challenging to determine best methods to appeal to multiple demographics and stay true to brand while creating a fun experience.
The tight timeline was a hurdle but in this case because of intricate design many interrelated parts, called for coordination. There are design guidelines the needed to be followed that created additional criteria outside of standard building codes and guidelines of a project not in a mall.
The small space size added a hurdle, in the small setting all trades had to work over each other at any moment during construction. - ምርምር
- All research was utilized from the pop-up conducted the previous year along with the insights gained from the various locations in other markets, most notably the Australian location. There was also a lot of insight gained from the information provided by the mall.
This research enabled us to understand the real-world requirements for the various functions of the store and to ensure that the space could be maximized. - መነሳሻ
- For Kitkat Chocolatory we were approached with the design opportunity to create the first permanent North American location. Our design concept was centered around ideas of a Chef Table and Maker Studio to ensure that the result would not only be beautiful, engaging, and interactive but would work well for the malls target and existing clientele. Technical for the project was from our extensive combined operational experience at Modelctzn in tandem with knowledge from Nestles previous popup.
- የፕሮጀክት ጊዜ
- The project began February 12th 2019 and finished on November 14th 2019 in Yorkdale Shopping Centre.
- የሥራ ሂደት
- The primary focus is the customer can come in and customize a Create Your Break Kitkat bar. They do this by choosing a chocolate base, choosing various inclusions, and customizing a message for the packaging. The second interaction is core to the Chef Table concept and takes place at a purpose-built area in the open kitchen section of the retail experience. The third interaction takes place as a more standard retail experience where the customer can purchase pre-made Kitkat bars and associated merchandise.
- የፈጠራ ባለቤትነት
- Copyrights belong to Nestle, 1911
- የቡድን አባላት
- Design: Justin Vinet
Branding: Patricia Tay
Architecture: Steven Fong
Builder: Nilton Tavares
Millwork: Ferro Corrente
Flipboard: Jeff Nowak
Stone: Liz Margles
Lighting: Kate MacNeill
Signage: Simon Ho
Flooring: Raffaele Calafati
Furniture: Jared - የምስል ምስጋና
- Photographer: One Method, 2019
ስፖንሰር የተደረገ
ከ Designers.org ባሻገር ያስሱ
ከማስታወቂያ አጋሮቻችን ምርቶችን፣ አገልግሎቶችን እና እድሎችን ያግኙ።
ተጨማሪ ለማሰስ
ተዛማጅ ንድፎች
ከተመሳሳይ ምድብ ውስጥ በጥራት የተመረጡ ተጨማሪ ሽልማት-አሸናፊ ንድፎችን ያስሱ።
