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Sierra Cantabria የወይን መለያ by Estudio Maba

Sierra Cantabria የወይን መለያ by Estudio Maba is a highly esteemed winner of the very prestigious 2020 A' Design Award የብር ሽልማት in የማሸጊያ ዲዛይን Competition Category.


ብርማሸጊያ· 2020

Sierra Cantabria የወይን መለያ

by Estudio Maba

Client: Bodegas y viñedos Sierra Cantabria

A' Design Award የብር ሽልማት Winner in ማሸጊያ Category

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Colors

The Design

About Sierra Cantabria የወይን መለያ

ሲየራ ካንታብሪያ ባህላዊ በሆነ የስፔን ወይን አምራች የተመረቱ የወይን ቤተሰብ መለያ ዲዛይን ነው። ክልሉ ሰፊ በመሆኑ መለያዎቹ አንድ የእይታ ቋንቋን ይጋራሉ፣ በጠርሙሶቹ መካከል ግን ስውር ልዩነቶችን ይይዛሉ። ቤተሰቡ ለ150 ዓመታት ሲጠቀምባቸው የቆዩ የሄራልዲክ ምልክቶች ግልጽ የሆነ የፊደል አጻጻፍ ንጥረ ነገሮች ተዋረድ ጋር ተጣምረዋል። ስርዓቱ ለቦርዶ እና ለበርገንዲ ጠርሙሶች 53 የመለያ ጥምረቶችን ይፈጥራል። እያንዳንዱ መለያ በጥጥ ወረቀት ላይ በከፍተኛ እፎይታ፣ በማህተም እና በቫርኒሽ ስትሮኮች ይታተማል። ዓላማው ወጥ የሆነ የምርት ስም ምስል ያለው ክላሲክ እና ገላጭ ክልል ነው።

The Recognition

About the A' Design Award የብር ሽልማት

Sierra Cantabria የወይን መለያ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Sierra Cantabria የወይን መለያ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Sierra Cantabria የወይን መለያ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
Dimensions & Packaging
Bordeaux and Burgundy Bottles
Tags
Wine, design, bottle, label, brand
Production Technology
Cotton paper label with high relief, stamping and varnish strokes.
Design Challenge
The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
Research
A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
Inspiration
The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
Project Duration
January to September 2019
Operation Flow
The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
Patents
Bodegas y Viñedos Sierra Cantabria
Team Members
Strategy Direction: Beatriz Suarez
Creative direction and design: Miguel angel del Baño
Image Credits
Estudio Maba

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