Plaza del Sol የስናክ ማሸጊያ by Estudio Maba is a highly esteemed winner of the very prestigious 2020 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ነሐስማሸጊያ· 2020
Plaza del Sol የስናክ ማሸጊያ
by Estudio Maba
Client: Plaza del Sol
A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #104257The Design
About Plaza del Sol የስናክ ማሸጊያ
ፕላዛ ዴል ሶል ለቺፕስ ከረጢቶች የተዘጋጀ የማሸጊያ ንድፍ ነው። ግራፊክሱ በስፔን የቱሪስት ከተሞች ውስጥ የሚገኙ ባሕላዊ ጭብጦችን እና የመታሰቢያ ዕቃዎችን መሠረት ያደረገ ሲሆን፣ እነዚህ ማጣቀሻዎች በዘመናዊ መንገድ በቀልድ ስሜት ቀርበዋል። እያንዳንዱ የፍሎው ፓክ ከመታሰቢያ ዕቃዎች የተገነባ አጭር ታሪክ ይተርካል፣ ይህም ገዢውን ፈገግ ለማሰኘት ታስቦ የተሰራ ነው። ምስሎቹ በተዘጋጀ ስብስብ ውስጥ በተካሄደ የስቲል ላይፍ ፎቶግራፍ የተፈጠሩ ሲሆን፣ ከረጢቶቹ በፍሌክሶግራፊክ ህትመት ይመረታሉ። እያንዳንዱ ከረጢት 195 በ320 ሚሊሜትር ይለካል።
The Recognition
About the A' Design Award የነሐስ ሽልማት
Plaza del Sol የስናክ ማሸጊያ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Plaza del Sol የስናክ ማሸጊያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Plaza del Sol የስናክ ማሸጊያ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A design that extols the folk graphic universe, but in a contemporary way and plenty of irony. With this proposal the consumer wants to produce a smile, taking the marked Spanish character to new ways of expressing it.
- Dimensions & Packaging
- 195mm x 320mm
- Tags
- Packaging, design, folk, snacks, crisp, set, photography, humor
- Production Technology
- Still life photography in set for composition of the images. Flexographic printing.
- Design Challenge
- Composing each element with pieces and natural elements to achieve the desired effect has been the most complicated part of the job.
- Research
- The use of classical and folk motifs is common in souvenirs and other products. The most important thing in this project was to find a renewed way of exposing it, as well as giving humor to the packaging without turning it into a comedian.
- Inspiration
- The graphic elements are collected from the souvenir objects present in any tourist city in Spain, to build with them their own language for the brand. The result has a personality of its own that the public can identify.
- Project Duration
- Murcia, Spain, May 2019 to February 2020
- Operation Flow
- These flow pack represent an story each one that talks about folk souvenirs with humor, looking for the user smile.
- Patents
- Plaza del Sol
- Team Members
- Strategy: Beatriz Suarez
Art Direction. Miguel Angel del Baño
Design: Jose Lorente
Photographer: La Industrial - Image Credits
- Estudio Maba
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