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The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል by Birger Linke

The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል by Birger Linke is a highly esteemed winner of the very prestigious 2021 A' Design Award የብር ሽልማት in የማሸጊያ ዲዛይን Competition Category.


ብርማሸጊያ· 2021

The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል

by Birger Linke

Client: Birger Linke Design

A' Design Award የብር ሽልማት Winner in ማሸጊያ Category

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Verified Award Winner

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Colors

The Design

About The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል

የስዊዘርላንድ ባዮቴክ ኩባንያ የሆነው ሊቪንጓርድ (Livinguard) እንደገና ጥቅም ላይ ሊውሉ ለሚችሉ ጭንብሎች የሚሆን ጨርቅ አዘጋጅቷል፤ ይህም ጨርቅ ባክቴሪያዎችን፣ ፈንገሶችንና ቫይረሶችን (ኮቪድ 19ን ጨምሮ) ሲነኩት ወዲያውኑ ያዳክምና ያጠፋል። ይህ ሀሳብ በማሸጊያው ውስጥ ሕይወት ተላብሷል፦ ጭንብሉ በንፁህ (ስተራይል) ማሸጊያ ውስጥ ይመጣል። ተያይዞ የተሰራው የፕላስቲክ ማንሸራተቻ - ወደ ላይና ወደ ታች ሲንሸራተት - በሂደቱ እየተበላ ያለ ቫይረስን የሚያሳይ ስዕልን ያንቀሳቅሳል፤ ይህም በጭንቀት በተሞሉ ቀናት ውስጥ በእጅጉ የሚያስፈልገውን ቀልድ ይጨምራል። በቤተሰብ አባላት መካከል ጭንብሎች እንዳይምታቱና በዚህም ሳቢያ የሚከሰተውን የመሻገር ብክለት ለማስወገድ፣ እያንዳንዱን ጭንብል ለማበጀት የሚያገለግሉ የተለያዩ ቀለም ያላቸው ማስተካከያ ክሊፖች በተለየ ሽፋን ውስጥ ይመጣሉ።

The Recognition

About the A' Design Award የብር ሽልማት

The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። The Mask That Ate The Virus ቫይረስ የሚያጠፋ ጭንብል ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A patented, specially treated textile is used for these reusable masks, that eliminates viruses, bacteria and fungi upon impact (incl. Covid 19).
Dimensions & Packaging
Width 220 x Depth 22 x Height 220
Tags
Mask, virus-eliminating, Covid 19, Coronavirus, Livinguard
Production Technology
Livinguard treated textile, styrofoam, EVA
Design Challenge
Finding the right materials and printing technology that would allow for a highly accurate production needed for the animation to work.
Research
To bring the virus-eliminating process to life in the packaging, we made use of a century old technique: Moiré Animation – creating an optical illusion of animated frames, with the graphic depiction of a virus getting 'eaten' in the process.
Inspiration
Swiss biotech company Livinguard developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (incl. Covid 19) upon impact.

The product idea is brought to life in the packaging:
The mask comes in a sterile package. An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days.
Project Duration
The product was launched in May 2020. Up to date 5 Million masks were produced. Market: China/Worldwide
Operation Flow
The task was to communicate a new, unique product advantage to the consumer via the packaging: that a simple textile can provide protection, every single day.
Patents
Livinguard patented, treated textile
Team Members
Birger Linke
Image Credits
Photography: Chiara Ye Photography

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