Muse ሃሳባዊ ኤግዚቢሽን by Michelle Poon is a highly esteemed winner of the very prestigious 2021 A' Design Award የወርቅ ሽልማት in የግራፊክስ፣ ሥዕላዊ መግለጫ እና ምስላዊ ግንኙነት ዲዛይን Competition Category.
ወርቅግራፊክ· 2021
Muse ሃሳባዊ ኤግዚቢሽን
Client: Michelle Kason
A' Design Award የወርቅ ሽልማት Winner in ግራፊክ Category
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- Verified Award Winner
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The Design
About Muse ሃሳባዊ ኤግዚቢሽን
ሙሴ ሙዚቃን ለመለማመድ የተለያዩ መንገዶችን በሚሰጡ ሶስት የመጫኛ ልምዶች የሰውን ሙዚቃዊ ግንዛቤ የሚያጠና የሙከራ ዲዛይን ፕሮጀክት ነው። የመጀመሪያው ቴርሞ-አክቲቭ ቁስን በመጠቀም ስሜትን የሚነካ ሲሆን ሁለተኛው ደግሞ የሙዚቃ ቦታን የመለየት ግንዛቤን ያሳያል። የመጨረሻው በሙዚቃ ኖት እና በእይታ ቅርጾች መካከል ያለ ትርጉም ነው። ሰዎች ከመጫኛዎቹ ጋር እንዲገናኙ እና ሙዚቃውን በራሳቸው ግንዛቤ እንዲመለከቱ ይበረታታሉ። ዋናው መልእክት ንድፍ አውጪዎች ግንዛቤ በተግባር እንዴት እንደሚነካቸው ማወቅ አለባቸው.
The Recognition
About the A' Design Award የወርቅ ሽልማት
Muse ሃሳባዊ ኤግዚቢሽን የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። Muse ሃሳባዊ ኤግዚቢሽን ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። Muse ሃሳባዊ ኤግዚቢሽን ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Muse is an experimental design project studying the musical perception of the human through three installation experiences, two sensational and one logical. People are encouraged to interact with the installations and explore the music visually with their own perception. We try to understand how people understand music here.
- Dimensions & Packaging
- The exhibition is proposed to be in Hong Kong Museum of Art Gallery 4. It includes three installations which is 2m x 2m x 3m each for two of the cylinder exhibits (the Senses and Shades) and three tables for the third interactive exhibit (the Table).
There are also a set of printed materials, such as poster, brochures, printed and digital tickets, which align back to the exhibition brand. - Tags
- exhibition, music, perception, visual communication, graphic design, experiement, conceptual
- Production Technology
- Thermo-active fabric for the Senses.
Acrylic Tiles for the Table.
Antalis Skin Paper for printed matierals. - Design Challenge
- Research part:
With the current situation of coronavirus, I could not provide an extensive performance that surrounds the participants. This makes sensing spatiality less specific than in under a real performance as participants could only rely on their imaginations while listening to their headphones.
Creative part:
I stuggled to code or turn raw data into infographics or coded graphics. The topic of 'musical Perception' digs very deep into human psychology and it is somehow hard for anybody to understand the final deliverables. I developed a many possibilities before coming up wth using simple and minimalistic approach to code the raw dats collected. - Research
- Readings:
Perception is ineffable. Any written language on the earth failed us in fully communicating perceptions. Perception could be sensed and understood, but not necessarily be spoken. This situation is even more significant when it comes to music as music is often known to be ‘expressive’, ‘intangible’ and ‘free flow’. Music is something that could not be 100% translated to verbal communication. Music is so vague that perception plays a really big role on how we feel and are moved about it.
Musical Experiment:
A group of audience were asked to finish a set of doodles while surrounded by a group of choral performers. From the results, it is understood that human focus on differences and similarities, ups and downs, stable sounds and changes, as well as flat tones and big contrasts. Human always try to find repetitive patterns in a song, which is a reference of what we have always been exposed to. - Inspiration
- The name ‘Muse’ is taken from the inspiration of Greek mythology. The Greek goddesses of art & music are the Muses. They are known as one entity, though there are actually 9 of them and each is unique in their own way. Its resonances with the concept of perception as perception could be understood universally to some extent, though still unique among each of us.
- Project Duration
- The project started dwith the research stage from September 2019 to January 2020, and the execution stage from January 2020 to June 2020.
- Operation Flow
- We perceive an object through sensations from our body and also our logical mindset which make sense of the sensations. Yet the channels for perceiving music is not limited to our ears only, but our eyes which see the performance, our hands and our bodies which feel the bass beat and frequencies. These information collected from the senses are sent to our brain to construct meaning and perception paved in to help making sense of the information collected.
- Patents
- Copyrights belong to Michelle Kasom, 2020
- Image Credits
- Michelle Kason
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