Spiderweb ቁልፍ ቪዥዋል by Mateus Morgan de Aguiar is a highly esteemed winner of the very prestigious 2021 A' Design Award የወርቅ ሽልማት in የኮምፒውተር ግራፊክስ፣ ባለ 3 ዲ ሞዴሊንግ፣ ቴክስቸሪንግ እና ሬንደሪንግ ዲዛይን Competition Category.
ወርቅየኮምፒውተር ግራፊክስ· 2021
Spiderweb ቁልፍ ቪዥዋል
Client: Morgan Studio
A' Design Award የወርቅ ሽልማት Winner in የኮምፒውተር ግራፊክስ Category
- 74,675
- Verified Award Winner
- Verify Award Status for #115823
The Design
About Spiderweb ቁልፍ ቪዥዋል
ዋናው ሃሳብ ሁሉንም ትኩረት ወደ ምርቱ የሚያመጣ ነገር መፍጠር ነበር, በተቻለ መጠን አነስተኛ ንጥረ ነገሮችን በመጠቀም እና በተመሳሳይ ጊዜ ከታለመለት ህዝብ ጋር የተወሰነ ግንኙነት መፍጠር. የድረ-ገጽ ንጥረ ነገር የጫማውን እና የዱር ተፈጥሮውን ይይዛል, ይህም ምርቱን ወደ ምርቱ ያመጣል. ስሜቱ ቴክኖሎጂን ያስተላልፋል፣ በጫማ ማንነት ላይ የሚገኝ እና ከሸረሪት ድር አካል ጋር የሚመጣውን ሚስጥራዊ ቋንቋ ቁንጥጫ እንዲሁም የጫማ ጫማ መያዣን ይወክላል።
The Recognition
About the A' Design Award የወርቅ ሽልማት
Spiderweb ቁልፍ ቪዥዋል የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። Spiderweb ቁልፍ ቪዥዋል ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። Spiderweb ቁልፍ ቪዥዋል ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The idea is to bring the product a personification of wildness, connecting the shoe direct to the customers life style. The mood also transmits technology, present on the shoe essence and a pinch of a mystical language that comes with the spider web element that also represents the shoesole grip. Everything made in 3D without scans.
- Dimensions & Packaging
- Width 5000px x Height 3488px 300dpi
- Tags
- 3d boot, 3d shoe, shoe render, boot render, 3d product, 3d render, shoe modelling, product visualization
- Production Technology
- The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
- Design Challenge
- The hardest part was about the concept and thinking about something something never seen before on a so enormous market. Another complicated part was getting some real nice balance between something beautiful and real at same time.
- Research
- The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
- Inspiration
- The inspiration of the mood and elements comes from the nature, connecting the image directly with the customers life style. To show the grip of the shoe, the spiderweb, that is a wild element also was used.
- Project Duration
- I started doing the piece on setember 21 and it took about 1 month, ending on October 21.
- Operation Flow
- The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
- Team Members
- Mateus Morgan
Caique Fernando
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