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Lunema Specimen የጽሕፈት ፊደል መጽሐፍ by Paul Robb

Lunema Specimen የጽሕፈት ፊደል መጽሐፍ by Paul Robb is a highly esteemed winner of the very prestigious 2021 A' Design Award የብር ሽልማት in የግራፊክስ፣ ሥዕላዊ መግለጫ እና ምስላዊ ግንኙነት ዲዛይን Competition Category.


ብርግራፊክ· 2021

Lunema Specimen የጽሕፈት ፊደል መጽሐፍ

by Paul Robb

Client: Salt & Pepper

A' Design Award የብር ሽልማት Winner in ግራፊክ Category

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Verified Award Winner

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Colors

The Design

About Lunema Specimen የጽሕፈት ፊደል መጽሐፍ

ሉነማ በጣም ያጌጠ ዘመናዊ የኒዮ-ግሮቴስክ ሳን ሰሪፍ የጽሕፈት ፊደል ሲሆን ጠንካራ የጂኦሜትሪክ ተቃርኖዎች ያሉት። ጊዜን የሚፈትን፣ አሁንም ዘመናዊ እና ልዩ ሆኖ እየተሰማው የሚሰራ የሳን ሰሪፍ ቤተሰብ። እያንዳንዱ ፊደል ቅርጽ በተለየ ጥልቅ የቀለም ወጥመዶች ምክንያት በትልቁ እና በትንሽ መጠን ተነባቢነትን ለማረጋገጥ ለዝርዝር ትኩረት በከፍተኛ ትኩረት ተዘጋጅቷል። ሁሉም 10 ክብደት አማራጮች እና ጅማቶች ያሉት የተራዘመ የላቲን ግሊፍ ስብስብ አላቸው።

The Recognition

About the A' Design Award የብር ሽልማት

Lunema Specimen የጽሕፈት ፊደል መጽሐፍ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Lunema Specimen የጽሕፈት ፊደል መጽሐፍ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Lunema Specimen የጽሕፈት ፊደል መጽሐፍ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Lunema is a highly stylized contemporary neo-grotesque sans serif typeface with strong geometric contrasts. The font to be highly legible in smaller point sizes due to the distinct deep ink traps. All 10 weights have an extended Latin glyph set with alternatives and ligatures.
Dimensions & Packaging
The font is produced in 10 weights and styles
Tags
Type design, font
Production Technology
Typeface realized in Glyphs
Design Challenge
The challenge was to create a stylish modern font with sweeping forms that were and covered problems when used in smaller point sizes but create distinctive stylish forms.
Research
We studied early and late 1900 century san serif fonts, used in high volume printing runs where a problem of legibility was defined by the print process.
Inspiration
The design was inspired by 1900 century san serif typeface used in telephone books. The design uses modern and generous stylish glyph forms allowing the font to be used both in smaller point sizes and at large point sizes to create an original branding typeface.
Project Duration
The project began in July 2020 with the commercial license released by Monotype in December 2020
Operation Flow
The commercial font is used primarily by branding and communications design
Team Members
Paul Robb
Moira Bartoloni
Federica Simone
Image Credits
@ Salt & pepper Studio / Paul Henry Robb

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