4Vita Herbs የእፍ መጠጥ መጠቅለያ by Maria Stylianaki is a highly esteemed winner of the very prestigious 2021 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ነሐስማሸጊያ· 2021
4Vita Herbs የእፍ መጠጥ መጠቅለያ
Client: Deep Blue Design
A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #119262The Design
About 4Vita Herbs የእፍ መጠጥ መጠቅለያ
4Vita Herbs መጠጥ ለማዘጋጀት ጥቅም ላይ የሚውሉ የእፍ ዝርያዎችን ስብስብ ለማቅረብ የተነደፈ የማሸጊያ ንድፍ ነው። እያንዳንዱ ማሸጊያ የራሱ ስዕል ይይዛል፣ እናም ስዕሎቹን ወደ አንድ ወጥ የእይታ መልክ የሚያገናኝ ተስማሚ የቀለም ስብጥር ለተከታዩ ምርቶች ተግባራዊ ተደርጓል። ደማቅ ድምጸ ቀለማቱ ከእፍ ማሳዎች ቀለም መነሳሻ ተወስዶ የተቀረፀ ሲሆን፣ በተመሳሳይ ምርቶች ላይ የተለመዱትን ደብዘዝ ያሉ ድምጸ ቀለማት ይለያል። መግለጫ ጽሁፉ ከጀርባ ሳይሆን በማሸጊያው የፊት ገጽ ላይ ተቀምጧል፣ በዚህም ጠቀሜታዎቹና ዋና ዋና መረጃዎቹ በፍጥነት ይነበባሉ። ማሸጊያው ከመጀመሪያ ክፈታ በኋላ እፎቹን ትኩስ አድርገው የሚያቆይ ዚፕ ያለው የፕላስቲክ ዶይ ፓክ ነው።
The Recognition
About the A' Design Award የነሐስ ሽልማት
4Vita Herbs የእፍ መጠጥ መጠቅለያ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። 4Vita Herbs የእፍ መጠጥ መጠቅለያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። 4Vita Herbs የእፍ መጠጥ መጠቅለያ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The drawings on each package through a harmonious color palette define the visual identity of the series. The text on the front of the package is not just information but also gives a communicative character to the product. The visual identity we created is related to well-being, following a way of life with substance and health.
- Dimensions & Packaging
- The dimension of the packaging is 14x20 mm. It is printed with flexography of 7 colors and also spot lamination.
- Tags
- 4vitaherbs, packagingdesign, branding, packaging, healthybeverage
- Production Technology
- This is a doy pack package of plastic material with a zipper helping the consumer to keep herbs fresh after the first opening.
- Design Challenge
- The most complicated part was to understand the differences and benefits of all herbs.
- Research
- Research on competitors' similar products made us realize that most of them had a natural, low tone coloring. A product full of life should give a feeling of life.
- Inspiration
- A visit to the herb crops of our client is enough to lead you to a sea of colors. Colors combine with light, earth, sky and create the most beautiful canvas. The colors of high contrasts and tones that flood you with a happy mood, generously shared by nature, gave us the inspiration for the design of the packaging. This feeling is so strong from the moment you step into the farm that becomes a need to draw and to make it an image of life.
- Project Duration
- The project started in July of 2020 in Heraklion and finished in December 2020 in Heraklion.
- Operation Flow
- The visual identity of the packaging through colors is strong enough to attract the consumer at first sight. The text that explains all about the product usually is on the backside, now it is on the front. This emphasizes the benefits of the product and gives the consumer the information needs quickly.
- Team Members
- Designer: Maria Stylianaki
Photography: Pantelis Mathioudakis - Image Credits
- Image #1: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #2: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #3: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #4: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #1: Photographer / Pantelis Matioudakis, Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
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