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Alabear የስጦታ ሳጥን by Mao Ming

Alabear የስጦታ ሳጥን by Mao Ming is a highly esteemed winner of the very prestigious 2022 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.


ነሐስማሸጊያ· 2022

Alabear የስጦታ ሳጥን

by Mao Ming

A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category

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Colors

The Design

About Alabear የስጦታ ሳጥን

Alabear ለቻይንኛ አዲስ ዓመት የበሬ ዓመት የተነደፈ የስጦታ ሳጥን ነው። ስሙ ከኒንግቦ ቀበሌኛ የመጣ ሲሆን፣ "ala" ማለት "የእኛ" ማለት ስለሆነ Alabear ማለት "የእኛ ትንሽ ድብ" ማለት ነው። የድብ ምልክት (ማስኮት) ዋነኛው የንድፍ አካል ሲሆን ከበሬ እና ከሀብት አምላክ ምስሎች ጋር ተጣምሯል። ሳጥኑ 30 በ30 በ22 ሴንቲሜትር የሚለካ ሲሆን ቀይ ኤንቨሎፖችን፣ የጸደይ ግጥሞችን (ኩፕሌቶች) እና የመታሰቢያ ሳንቲም ይይዛል። ሳጥኑ ከልዩ ወረቀት የተሠራ ሲሆን በ CMYK ቀለም ከቀይ ስፖት ቀለም ጋር ታትሞ በብሮንዚንግ እና በእምቦጭ አጨራረስ (ኢምቦሲንግ) ተጠናቅቋል።

The Recognition

About the A' Design Award የነሐስ ሽልማት

Alabear የስጦታ ሳጥን የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Alabear የስጦታ ሳጥን ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Alabear የስጦታ ሳጥን ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is a gift box designed for the Spring Festival of the Year of the Ox. The project uses the bear mascot as the main design element, combined with the image of the ox (in China, the year of the ox corresponds to 2021) and the image of the God of Wealth, designed red envelopes, spring couplets and other gifts for Chinese New Year. The content of this gift box is required for Chinese New Year. The project was welcomed by the local people and played a role in tourism promotion.
Dimensions & Packaging
Size: 30cmx30cmx22cm
Tags
Zodiac Ox, Little Bear, God of Wealth, Chinese New Year, Spring Festival Couplets, Gift Box
Production Technology
Printing color: CMKYK+ spot color (red)
Process: bronzing, bulging.
Material: special paper
Design Challenge
In the project, the combination of the bear mascot and the Spring Festival elements is the focus.
Research
The project designed a gift box suitable for Chinese New Year by studying the elements of the Chinese New Year, the Year of the Ox, the God of Wealth, and the Spring Festival couplets, combined with the shape of the bear mascot.
Inspiration
Alabear's name comes from the Ningbo dialect "ala" means "our". Alabear means "our little bear". In China, the year of the ox corresponds to 2021. The god of wealth is a popular god. In the New Year, children will receive red envelopes and Spring Festival couplets will be posted on the door of the house. The project is based on the bear mascot as the main design element, combined with the image of the cow and the god of wealth to design a gift for the Chinese New Year.
Project Duration
The project started in November 2020 and will be completed in January 2021. It will be put on the market in February 2021.
Operation Flow
The New Year gift box is used to present New Year gifts. The items include packaging design, red envelope design, spring couplet design and commemorative coin design.
Team Members
Mao Ming
Yao Dabin
Yang Miao

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