Lineage de La Foliole የሻይ ማሸጊያ by Tiger Pan is a highly esteemed winner of the very prestigious 2022 A' Design Award የወርቅ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ወርቅማሸጊያ· 2022
Lineage de La Foliole የሻይ ማሸጊያ
by Tiger Pan
Client: Shenzhen Tasly Industrial Co., Ltd.
A' Design Award የወርቅ ሽልማት Winner in ማሸጊያ Category
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- Verified Award Winner
- Verify Award Status for #130796
The Design
About Lineage de La Foliole የሻይ ማሸጊያ
ሊኔጅ ደ ላ ፎሊዮል (Lineage de La Foliole) ለፑኤር ሻይ ፍሬ ነገር (እሴንስ) የተዘጋጀ የማሸጊያ ዲዛይን ነው። ፑኤር ሻይ በተለምዶ እስከ ዘጠኝ የእጅ ሥራ ደረጃዎችን ይጠይቃል፣ የሻይ ፍሬ ነገሩ ግን ጣዕሙ በፈጣን የማውጣት ዘዴ እንዲደሰቱበት ያስችላል። ማሸጊያው ጥራጥሬ የመሰለ ገጽታ ያለው የሻይ ቅጠል ቅርጽ ያለው ምልክት ይይዛል፣ ይህም ፍሬ ነገሩ ከትላልቅ የፑኤር ቅጠሎች መውጣቱን ያመለክታል። በሶንግ ቲ ፊደል ቅርጽ የተጻፉ የቻይንኛ ፊደላት ክላሲካል ስሜት ለመስጠት በተለያዩ ቅርጾች ተደርድረዋል። መስመሮች እና የተመረጡ አካላት በወርቅ ማህተም ተሠርተዋል፣ ሥዕላዊ መግለጫዎቹም በወርቅ ተከበዋል።
The Recognition
About the A' Design Award የወርቅ ሽልማት
Lineage de La Foliole የሻይ ማሸጊያ የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። Lineage de La Foliole የሻይ ማሸጊያ ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። Lineage de La Foliole የሻይ ማሸጊያ ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Normally Pu'er tea must be completed through up to nine manual steps, then the Pu'er Tea Essence allows most people to experience the exquisite taste of Pu'er in the fastest, and most effective extraction method.
- Dimensions & Packaging
- 10 push-box: Width 81.7mm x Depth 22.2mm x Height 87mm
40 sets: Width 93.7mm x Depth 85mm x Height 89mm - Tags
- Tea Essence, Packaging Design, Beverage, Tea & Coffee, Health, Tiger Pan
- Production Technology
- We use gold stamping to print the lines and selected elements. Different textures of stamping will enrich the overall presentation of the packages and refine with more detailed feeling. All illustrations are surrounded with golden frames, which is to enhance a sense of order and quality. The layout on the belt is stamped in copper gold, matching with the red gold logo and the pictures of products.
- Design Challenge
- Referencing from the process of extracting the treasure from big Pu'er tea leaves, we designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes.
- Research
- We used Chinese characters, the most concise and powerful Chinese cultural symbol, as the design element. The elegant and timeless Song Ti font is arranged in different forms to express a poetic beauty, conveying the product's simple, light, and luxurious tone; overall presenting a classical temperament of antique tomes.
- Inspiration
- Our inspiration comes from the Chinese idiom "A Leaf as the Herald of Autumn (A Straw in the Wind)". Ancient Chinese used a leaf to perceive the world, like "seeing a World in a Grain of Sand, and a Heaven in a Wild Flower" (Blake, W. (1968), 'Auguries of Innocence'). Referencing from the process of extracting the treasure from big Pu'er tea leaves, we designed a tea leaf-shaped icon with granular texture, along with aesthetics, also explaining the product attributes.
- Project Duration
- The project was done within 3 months. The design is finished in Shenzhen, produced in Shenzhen City, Guangdong Province.
- Operation Flow
- Praising the fine illustrations, the compact layout, the distinctive belts and the overall packaging effect. The products show up on shelves or counters in good order and eye-catching colors. Consumers are offered with more choices of holiday gifts, instead of a limited range of flowers or wines. Snacks gifts boxes can be both conveying gratitude and reflecting personal aesthetic orientation.
- Team Members
- Creative Director: Tiger Pan
Graphic Design: Yuxuan He
Graphic Design: Han Wang
Image Editing: Juanjuan Wu
Image Editing: Sijia Liu
Technical Direction: Zhangkun Xie
Technical Direction: Miaorong Lu
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