Sunboy Gift Box የሱፍ አበባ ዘር መያዣ ማሸጊያ by Tiger Pan is a highly esteemed winner of the very prestigious 2022 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ነሐስማሸጊያ· 2022
Sunboy Gift Box የሱፍ አበባ ዘር መያዣ ማሸጊያ
by Tiger Pan
Client: Bayannaoer Sanpangdan Food Co., Ltd
A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #130899The Design
About Sunboy Gift Box የሱፍ አበባ ዘር መያዣ ማሸጊያ
ሳንቦይ የስጦታ ሳጥን ለሱፍ አበባ ዘር ስስኳች የተዘጋጀ የማሸጊያ ንድፍ ነው። የስጦታ ሳጥኑ ዳግም ጥቅም ላይ ሊውሉ የሚችሉ ሲሊንደራዊ ቅርጽ ያላቸውን የብረት ቆርቆሮዎች ይይዛል። የውጪው ሳጥን ከተጨማደደ ወረቀት (ኮሩጌትድ ፔፐር) የተሠራ ሲሆን፣ ይህም አጠቃላይ አወቃቀሩን ያጠናክራል እንዲሁም ዳግም ጥቅም ላይ ማዋልን ቀላል ያደርገዋል። የመክፈቻው አወቃቀር በአዲስ መልክ የተነደፈ በመሆኑ ሳጥኑን መገጣጠምና መለያየት ቀላል ነው። ቆርቆሮዎቹ እርስ በርስ በመተሳሰር የአንድ፣ የሁለት ወይም የሦስት ንብርብር ሞጁላዊ ስብስቦችን ይፈጥራሉ፤ ይህም የምርቱን የሚታይ ስፋት እያሰፋ ቁሳቁስን ይቆጥባል። የታተመው ትዕይንት የወረቀት ቁርጥ ስዕል (ፔፐር ካት) ስልትን ተጠቅሞ የሳንቦይ ገጸ-ባህርይ በሱፍ አበባ ሜዳ ውስጥ ሲሮጥ ያሳያል።
The Recognition
About the A' Design Award የነሐስ ሽልማት
Sunboy Gift Box የሱፍ አበባ ዘር መያዣ ማሸጊያ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Sunboy Gift Box የሱፍ አበባ ዘር መያዣ ማሸጊያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Sunboy Gift Box የሱፍ አበባ ዘር መያዣ ማሸጊያ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The unique attribute is to redefine the opening structure of the outer packaging of sunflower seeds. Starting from the brand name, a vivid, interesting, and well-known logo is created. The packaging picture uses a paper-cut style to depict the "Sunboy" running happily in the sunflower field. The scene shows the natural health, warmth, and high quality of brand products, and the shaping of character IP enhances the brand's intangible assets.
- Dimensions & Packaging
- Iron box: Width165mm x Depth165mm x Height66mm
Gift box: Width159mm x Depth451mm x Height200mm - Tags
- Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
- Production Technology
- The material of each cylinder box mainly uses an iron that can be reused. The gift box is made of corrugated paper which strengthens the structure and makes it easier to be recycled.
- Design Challenge
- To make a profound impression in consumers' mind, a brand's implication and its product's selling points must echo with on another when displayed on package. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Research
- We give the "Sunboy" brand a personalized spirit, and make the " Sunboy " relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the "Sunboy" running happily in the sunflower field. - Inspiration
- Sunboy is a well-known Chinese snack brand that focuses on Sunflower seed food. We give the "Sunboy" brand a personalized spirit, and make the "Sunboy" relaxed, happy, affectionate, and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Project Duration
- The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
- Operation Flow
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
- Team Members
- Creative Director: Tiger Pan
Graphic Design: Qian Chi
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng - Image Credits
- Image #No 1: Photographer Yuling Zhu
Image #No 2: Photographer Yuling Zhu
Image #No 3: Photographer Yuling Zhu
Image #No 4: Photographer Yuling Zhu
Image #No 5: Photographer Yuling Zhu
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