BeeHacchee የታርት መጠቅለያ by Shingo Furusho is a highly esteemed winner of the very prestigious 2022 A' Design Award የብረት ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ብረትማሸጊያ· 2022
BeeHacchee የታርት መጠቅለያ
Client: Kiyomasa Seika Co.
A' Design Award የብረት ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #131615The Design
About BeeHacchee የታርት መጠቅለያ
BeeHacchee ለማር አይብ ታርት የተዘጋጀ የመጠቅለያ ንድፍ ነው። ሳጥኑ ባለ ስድስት ጎን ቅርጽ ያለው ሲሆን የንብ ቀፎን ያስታውሳል፣ ይህም ለማር ጽንሰ-ሐሳብ ምስላዊ መልክ ይሰጣል። መጠቅለያው ከአንድ ነጠላ የካርቶን ወረቀት የተሠራ ሲሆን ስፋቱ 224 ሚሜ፣ ጥልቀቱ 195 ሚሜ እና ቁመቱ 44 ሚሜ ይለካል። የክራፍት ወረቀት ተራ እና ተደራሽ የሆነ ስሜት የሚሰጥ ሲሆን፣ በላዩ ላይ የተታተመው ቢጫ ድንበር ደግሞ ንፅፅርን ይጨምራል። በክራፍት ወረቀት ላይ ቢጫ ቀለም ማተም አስቸጋሪ ነው፣ ምክንያቱም ቀለሙ ወደ ወረቀቱ ውስጥ ስለሚሰምጥ፣ ስለዚህ የታሰበውን ውጤት ለማግኘት በጣም የተካነ የህትመት አጋር ተቀጥሮ ነበር።
The Recognition
About the A' Design Award የብረት ሽልማት
BeeHacchee የታርት መጠቅለያ የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። BeeHacchee የታርት መጠቅለያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። BeeHacchee የታርት መጠቅለያ በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Package design for Honey Cheese Tart. Yellow printing was applied to kraft paper, which is generally considered difficult to color. Since the concept of the cheese tart is honey, we designed a hexagonal cardboard box that represents a beehive.
- Dimensions & Packaging
- Cardboard package / Width 224mm x Depth 195mm x Height 44mm
- Tags
- Package, cardboard, kraft paper, hexagon, sweets, cake
- Production Technology
- The main features and difficulties of this package were the hexagonal design and the yellow coloration on kraft paper. The hexagonal shape worked well because I was able to use pizza boxes as a reference, but for the color, printing companies generally dislike yellow color on kraft paper because the color sinks into the paper. However, we were able to find a printing company with a high level of technology, and this design was realized.
- Design Challenge
- In general, printing companies do not like to manufacture difficult This time, "yellow printing on cardboard" also tends to be avoided because the color often sinks and does not come out as desired. However, with the cooperation of our highly skilled paper container manufacturing partner, we were able to complete the package just as we had imagined.
- Research
- In order to get the target audience to purchase the product from among the countless sweets available, it had to meet the requirements of being impactful, casual, and photogenic. So we paid attention to the shape, color scheme and design of the package, and it became more widely known.
- Inspiration
- Since this is a casual product, I designed and packaged it in kraft paper, which is used for cardboard. Since the concept of the product is honey, I designed it in a hexagonal shape to resemble a beehive, with a yellow border for impact.
- Project Duration
- A project commissioned and produced by Kiyomasa Seika Co. in 2021.
- Operation Flow
- This package is made of a single piece of cardboard.
- Patents
- Copyrights belong to Shingo Furusho.
- Team Members
- Paper container manufacturing:KURAOKA PACKAGING SERVICE
- Image Credits
- Image #1: Photographer Katsuhiro Hirata, Variations, 2021.
Image #2: Photographer Hidenori Kino, Variations, 2021.
Image #3: Photographer Katsuhiro Hirata, Variations, 2021.
Image #4: Photographer Katsuhiro Hirata, Variations, 2021.
Image #5: Photographer Hidenori Kino, Variations, 2021.
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