Zaotu Shaofang የመጠጥ ማሸጊያ by Bo Gao is a highly esteemed winner of the very prestigious 2022 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ነሐስማሸጊያ· 2022
Zaotu Shaofang የመጠጥ ማሸጊያ
by Bo Gao
Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.
A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #133743The Design
About Zaotu Shaofang የመጠጥ ማሸጊያ
ዛኦቱ ሻኦፋንግ ነጭ ቤንቶናይት በመጠቀም ለተሰራ የአልኮል መጠጥ የተነደፈ ማሸጊያ ነው፣ ቤንቶናይት ወደ መፍላቻ ጉድጓድ ጭቃ የሚጨመር ሸክላ ነው። ማሸጊያው ቤንቶናይት ነጭን እንደ ዋና ቀለም ይጠቀማል። ተራሮች፣ የፀሐይ ብርሃን፣ ደመናዎች፣ ውሃ፣ ዛፎች እና ወፎች ተጣምረው ለቤንቶናይት የቻይንኛ ፊደላትን የሚመስል ንድፍ ይፈጥራሉ። ንድፉ የመጠጥ ማምረቻ አካባቢን እና የምርቱን ዋና ገጽታ ያንጸባርቃል። ሳጥኑ ከመሃል ወደ ግራ እና ቀኝ ይከፈታል፣ የውስጠኛው ሳጥን ደግሞ ለእይታ ወደፊት ይንቀሳቀሳል። ሳጥኑ በወርቅ ቅብ የተጌጠ ልዩ ወረቀት የተሰራ ሲሆን፣ የመስታወት ጠርሙሱ ደግሞ ነጭ ተረጭቶ በተጋገረ ንድፍ ያጌጠ ነው።
The Recognition
About the A' Design Award የነሐስ ሽልማት
Zaotu Shaofang የመጠጥ ማሸጊያ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Zaotu Shaofang የመጠጥ ማሸጊያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Zaotu Shaofang የመጠጥ ማሸጊያ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Zaoshaofang wine uses white bentonite to add to pit mud, which can remove harmful substances in pit mud and retain beneficial substances. Bentonite is the core selling point. The design uses bentonite white as the exclusive color, and skillfully uses mountains, sunshine, clouds, water, trees and birds to create the pattern design of "bentonite" font shape. The unique visual pattern design reflects the winemaking environment and the core selling point of the product.
- Dimensions & Packaging
- Packing box size: 145mm X 110mm X H285mm
- Tags
- Symbolization, Simplicity, Differentiation
- Production Technology
- The packing box is opened from the left and right in the middle, and the inner box is ejected forward for easy display. The box is gilded with special paper, the glass bottle is sprayed white, and the pattern is baked.
- Design Challenge
- The biggest problem we encountered in the design was how to cleverly highlight the selling point of "bentonite" so that the product has a high sense of value. Through our design, we have achieved these two points very well.
- Research
- The biggest feature of this product is the processing of "Benton Clay" into wine. Therefore, the focus of the design is to enlarge the text of the Chinese "Bentonite" and then shape it on the bottle. Let consumers understand the selling point of the product as soon as they see the product, and shape the memory point of the brand.
- Inspiration
- This design highlights the selling point of "bentonite" and makes the product have a high sense of value. Through our design.The graphic design of the core "bentonite" lets consumers know the selling pointand remember the visual symbols of products.the ultimate simple design to attract consumers.
- Project Duration
- The work started in July 2019 and was completed in December 2019
- Operation Flow
- The packing box opens from the middle left and right, and the inner box pops forward for easy display.the box is simple, easy to open and easy to produce.Packaging are environmentally friendly for reuse.
- Team Members
- Bo Gao
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