Xijiu Silk Road Liquor የመጠጥ ጠርሙስ ማሸጊያ by Hai Zhu is a highly esteemed winner of the very prestigious 2023 A' Design Award የብር ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ብርማሸጊያ· 2023
Xijiu Silk Road Liquor የመጠጥ ጠርሙስ ማሸጊያ
by Hai Zhu
A' Design Award የብር ሽልማት Winner in ማሸጊያ Category
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- Verified Award Winner
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The Design
About Xijiu Silk Road Liquor የመጠጥ ጠርሙስ ማሸጊያ
ዢጂዩ ሲልክ ሮድ ሊከር (Xijiu Silk Road Liquor) የሐር መንገድን ለማስታወስ የተዘጋጀ የጂያንግ ጣዕም ያለው የመጠጥ ስብስብ ማሸጊያ ዲዛይን ነው። ጠርሙሱ ከተወለወለ የሸክላ ዕቃ (ፖርስሊን) የተሠራ ሲሆን በሐር መንገድ ላይ የሚገኙ አሥር ታዋቂ ስፍራዎችን የሚያሳዩ አሥር የሸክላ ሥዕሎችን ይይዛል። ከሐር የተመሰጠ በወርቅ ያሸበረቀ ሪባን በጠርሙሱ አካል ዙሪያ ተጠቅልሎ አሥሩን ታዋቂ ስፍራዎች የሚያገናኘውን መስመር ይከተላል። ክዳኑ በንጉሣዊ የጃድ ማህተም ቅርፅ ላይ የተመሠረተ ነው። ስብስቡ የነሐስ ፒኖችና እጀታ ባለው ሰው ሰራሽ ቆዳ ሳጥን ውስጥ ይቀርባል። ድርብ የውስጥ ሽፋን ተከፍቶ አሥሩን የታዋቂ ስፍራዎች ትዕይንቶች ያሳያል።
The Recognition
About the A' Design Award የብር ሽልማት
Xijiu Silk Road Liquor የመጠጥ ጠርሙስ ማሸጊያ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Xijiu Silk Road Liquor የመጠጥ ጠርሙስ ማሸጊያ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Xijiu Silk Road Liquor የመጠጥ ጠርሙስ ማሸጊያ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This Jiang-flavor liquor package collection is specially designed to commemorate the Silk Road. The core of the design is ten landmarks along the Silk Road that constitute the main visual pattern of the design, and the beautiful silk colors of the bottle. The
ribbon around the bottle body is inspired by the silk and the winding angle of the ribbon is taken from the trend of ten landmarks on the map to introduce the Silk Road to consumers through this design. - Dimensions & Packaging
- Volume: 53.5 mm x 22.5 mm x 32 mm
- Tags
- Culturally creative liquor, Jiang-flavor package, the inheritance of silk road cultur, Silk Road commemorative liquor, faux leather box packaging
- Production Technology
- The liquor bottle is made of polished porcelain embryos with ten porcelain paintings of ten Silk Road landmarks. The silk-inspried gilt ribbon around the bottle body restores the Silk Road route trend. The bottle cap is inspired by the imperial jade seal (the ancient customs clearance seals along the Silk Road). The package has various patterns with respective color schemes to embody the brilliant silk color, and its unique flower patterns represent cultural exchange and inheritance.
- Design Challenge
- With the initial aspiration of the Silk Road spirit promotion, the focus of the design is to introduce the spirit embodied in the ancient Silk Road through its bottle design. The product can associate consumers with the Silk Road memory by integrating the major Silk Road landmarks and elements.
- Research
- The Silk Road is of historical significance as a trade and cultural exchanges important channel. The initiation of "One Belt, One Road" which facilitates global trade and cultural exchanges has shown the world a new look.
- Inspiration
- With the inheritance and spread of Silk Road spirit as a focus, the liquor bottle is the carrier of ten important places where the Silk Road passed through in China, aiming to commemorate the contributions made by the Silk Road in terms of global trade development and cultural communication.
- Project Duration
- XIJIU-Silk Road Liquor was developed in November 2021 in Chengdu, China, and was launched in Guizhou in September 2022.
- Operation Flow
- This series of products featured faux leather box packaging and was provided with bronze pins and a handle, which conveys the Silk Road spirit embodied in Chinese ancient elements. Its front is painted with the scenery of the Silk Road and has a double inner layer structure, which is convenient for display. When the user opens it, ten landmark scenes in the cut paintings form are displayed.
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