Mugo የታሸገ ሶዳ መለያ by Tanya Dunaeva is a highly esteemed winner of the very prestigious 2023 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ነሐስማሸጊያ· 2023
Mugo የታሸገ ሶዳ መለያ
Client: Tanya Dunaeva
A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category
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- Verified Award Winner
- Verify Award Status for #146302
The Design
About Mugo የታሸገ ሶዳ መለያ
ሙጎ ሶዳ አራት ዓይነት መጠጦችን ያቀፈ ሲሆን እነሱም ሞክቴይል ፣ሎሚ ፣ ስፓይሲ ሲሮፕ እና ኢነርጅቲክስ ናቸው። ሁሉም የምግብ አዘገጃጀቶች በልዩ ሁኔታ የተፈጠሩ ናቸው. በምርት ፈጠራዎች ውስጥ ያለው የመጀመሪያው አቀራረብ በማሸጊያ ንድፍ ውስጥ ተመሳሳይ አቀራረብን ይፈልጋል። የዚህ ችግር መፍትሔው ታይፖግራፊ ነው። በባህላዊ ውድ የአልኮል መጠጦች ክላሲክ መለያ ንድፍ ላይ የተመሰረተ ነው, ነገር ግን የምርቱን አመጣጥ እና አዲስነት ለማቅረብ, ክላሲኮችን በከፍተኛ ሁኔታ እንደገና በማሰብ. ባለ ብዙ ሽፋን እና ተቃራኒው የንድፍ መዋቅር ንድፉን ግለሰብ እና አስደናቂ ያደርገዋል.
The Recognition
About the A' Design Award የነሐስ ሽልማት
Mugo የታሸገ ሶዳ መለያ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Mugo የታሸገ ሶዳ መለያ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Mugo የታሸገ ሶዳ መለያ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Mugo is a new brand on the market of soft carbonated drinks. The label line consists of four types of drinks. Mocktails are carbonated soft drinks with exquisite taste compositions. Lemonades are a combination of various juices with mineral water and vitamins. Spicy syrups are natural syrups with original flavours based on spices. Energy-tonics are the perfect combination of vitamins and minerals in invigorating drinks.
- Dimensions & Packaging
- Bottle height: 15cm; Front Label: 8x5cm; Back Label: 8x1cm
- Tags
- Tanya Dunaeva, Typographics, Packaging Design, Jzoy.agency
- Production Technology
- The basic technique for this Packaging design is Printing design that is posed at rather standard formed bottle. Congreve is used to make a beautiful view, and also a pleasant-to-touch product. Tactile sensations enhance visual effects.
- Design Challenge
- The task and a challenge was to create a unique, non-typical packaging label that is not similar to any other Products. As a result we can see multi-layer typography - a mix of fonts and impressions.
- Research
- After analysing the scheme of the classic label and identifying the main most frequently repeated elements, it was decided to simplify these elements as much as possible to the point where a little more and the similarity will no longer be read. Thanks to this solution, a construction scheme was obtained that can be easily scaled to the entire line. The typographic solution turned out to be multi-layered and contrasting.
- Inspiration
- The classic labels of alcoholic beverages inspired to create a fresh mixed design.
- Project Duration
- Project has been realised during 4 weeks at Bishkek city, Kyrgyzstan
- Operation Flow
- This is a standard bottle with twisted cap
- Patents
- -
- Team Members
- Tanya Dunaeva
- Image Credits
- All Images by Photographer Tanya Dunaeva
Video by 3D Visualist PAvel Gubin
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