Naked Nature መክሰስ ባር by Angela Spindler is a highly esteemed winner of the very prestigious 2023 A' Design Award የነሐስ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ነሐስማሸጊያ· 2023
Naked Nature መክሰስ ባር
Client: Depot Creative
A' Design Award የነሐስ ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #150326The Design
About Naked Nature መክሰስ ባር
እርቃን ተፈጥሮ ከአካባቢው ጋር እየተጣመረ ላለው ዓለም ይናገራል። ንድፍ አውጪው ለብራንድ ንድፍ እና የቃል ስልት እንዲሁም ሁሉንም የማሸጊያ ንድፎችን ፈጠረ. የብራንድ ጣዕሙ በትልቅ እና በድፍረት በእጅ የተሳለ የፊደል አጻጻፍ ከጥቅሉ ውስጥ ጎልቶ ይታያል። የምርት ቋንቋው እንደ ማሸጊያው ተጫዋች እና ታማኝ ነው። የአሞሌው ጥሬ ባህሪ በቤት ውስጥ ብስባሽ መጠቅለያ በመጠቀም ዘላቂነት ባለው ማረጋገጫው ውስጥ ይንጸባረቃል. SRT & # 039;s CMYK ታትመዋል ባለ 1 ነጥብ ቀለም እና ሁለንተናዊ የሳቲን የውሃ ቫርኒሽ።
The Recognition
About the A' Design Award የነሐስ ሽልማት
Naked Nature መክሰስ ባር የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Naked Nature መክሰስ ባር ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Naked Nature መክሰስ ባር ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Naked Nature speaks to a world that’s increasingly back in tune with the environment.
We developed a design and verbal strategy for the brand as well as all packaging design.
The brand's big bold flavours are articulated through hand-drawn typography bulging from the pack, a nod to the flavours inside that can not be contained. The brand language is playful and honest as is the packaging.
The raw nature of the bar is reflected in its sustainable credentials, using a compostable wrapper. - Dimensions & Packaging
- Compostable rewind (@home)
- Tags
- Packaging Design, Food Packaging Design, Snack Packaging Design, Typography,
- Production Technology
- Compostable rewind, printed CMYK plus two spot colours, offset.
SRT's printed CMYK plus two spot colours, offset. - Design Challenge
- Securing vibrant colours on an uncoated compostable stock
- Inspiration
- We have drawn on natures vibrant colour palette for inspiration.
The dark brown background represents the bars base ingredient, dates. The flavours are delivered through colourful typography and solid banners for range differentiation on shelf.
We used subtle illustration and relied on the bold graphic type for shelf shout and visual appeal. - Project Duration
- 12 months, Sydney Australia
- Operation Flow
- Raw bars packaged in home compostable flow wrap, housed in recyclable cardboard SRT.
- Team Members
- Angela Spindler, Designer /Creative Director
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