Guyuelongshan የቻይንኛ የሩዝ ወይን ማሸጊያ by Yuejun Chen is a highly esteemed winner of the very prestigious 2024 A' Design Award የብር ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ብርማሸጊያ· 2024
Guyuelongshan የቻይንኛ የሩዝ ወይን ማሸጊያ
by Yuejun Chen
Client: Shenzhen Red Deer Cultural Creative Design Co., LTD
A' Design Award የብር ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #153976The Design
About Guyuelongshan የቻይንኛ የሩዝ ወይን ማሸጊያ
ጉዩኤሎንግሻን ከዠጂያንግ፣ ቻይና ለሚመጣ የቻይንኛ የሩዝ ወይን የተዘጋጀ የማሸጊያ ዲዛይን ነው። ወይኑ በባህላዊ ሂደት የሚጠመቅ ሲሆን ዝቅተኛ የአልኮል መጠን ስላለው መጠጡ ለወጣት ተጠቃሚዎች ለዕለት ተዕለት አጠቃቀም ተስማሚ ያደርገዋል። ማሸጊያው የቻይንኛ የመልክዓ ምድር ሥዕል ውበትን የሚከተል ሲሆን የመያዣው ቅርጽ ተራሮችን፣ ውሃን እና የፀሐይ መጥለቅን ያመለክታል። ዲዛይኑ የቆየውን ተራ የሩዝ ወይን ማሸጊያ ገጽታ ለማደስ እና የምስራቃዊ ባህልን በዘመናዊ መንገድ ለማቅረብ ያለመ ነው። ማሸጊያው በስፋት 340 ሚሜ፣ በጥልቀት 130 ሚሜ እና በቁመት 150 ሚሜ ይለካል።
The Recognition
About the A' Design Award የብር ሽልማት
Guyuelongshan የቻይንኛ የሩዝ ወይን ማሸጊያ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Guyuelongshan የቻይንኛ የሩዝ ወይን ማሸጊያ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Guyuelongshan የቻይንኛ የሩዝ ወይን ማሸጊያ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The wine, named Guyue Longshan, comes from Zhejiang, China and is the oldest wine in China with a long history. It is brewed by the most traditional brewing process, low alcohol degree, suitable for young People's Daily drinking. This liquor brand culture focuses on Chinese cultural elements, expressing the artistic conception of Chinese rivers and mountains, and spreading Chinese culture.
- Dimensions & Packaging
- Width :340 mm x Depth :130 mm x height :150 mm
- Tags
- Chinese liquor, Oriental aesthetics, packaging design, illustration
- Production Technology
- Through the style of landscape painting, the container is designed with the artistic conception of landscape and sunset, giving consumers a more intuitive visual feeling.
- Design Challenge
- The most difficult thing is that the designer wants to maintain the artistic conception of the landscape painting as much as possible into the product. The beauty of Chinese landscape artistic conception is expressed through product modeling design.
- Research
- Designers found that Chinese yellow wine has a long history, and the design style is very primitive and backward. At the same time, its packaging design is also old and not suitable for the aesthetic of modern young consumers, so when the designer is asked to do packaging design for such a rice wine with two factors, the designer hopes to break people's inherent cognition of these two factors, so that people can enjoy a different kind of Oriental beauty.
- Inspiration
- Chinese landscape painting aesthetics and Oriental culture. This idea is inspired by watching the famous Chinese painting "A Thousand Li of Rivers and Mountains", and found that through the design and creation of the works on the drawing paper, we can realize the physical product.
- Project Duration
- The project started in Shenzhen in July 2023 and will be completed in Shenzhen in August 2023
- Operation Flow
- First create a good concept, then draw drawings, choose the best plan, and then design and make. After the design scheme is established, it is proof. The proofing process went through two times, and the final run-in produced high-quality products.
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
