ወርቅ ግራፊክ · 2024
Sabbioni Branding ማስተዋወቂያ ብራንዲንግ
by Paul Robb
- A' Design Award የወርቅ ሽልማት 2024 in ግራፊክ
- CLIENT: Grafiche Sabbioni
- Estimated Number of Design Views: 314,410
- Verification code A355BCB35D · Verify this award
Colors
About Sabbioni Branding ማስተዋወቂያ ብራንዲንግ
ግራፊኬ ሳቢዮኒ የድርጅቱን 60ኛ ዓመት በዓል ለማክበር አዲስ የብራንድ አቀማመጥ ፈለገ። Salt&Pepper ይህን አስፈላጊ ምዕራፍ ለማስተዋወቅ ዘመናዊ የእይታ ቋንቋዎችን ለመፍጠር ከድርጅቱ ጋር ሰርቷል፣ የብራንዱን በዘላቂነት በሳጥን እና በባህላዊ የህትመት ሂደቶች ያለውን ችሎታ በማጉላት። Salt&Pepper የድርጅቱን ዋና እሴቶች ለማስተዋወቅ በውሃ ላይ የተመሰረቱ ቀለሞችን እና አነስተኛ የወረቀት ብክነትን በመጠቀም 100 በመቶ ዘላቂ የሆነ መስመር በመፍጠር፣ ሕያው፣ ጠንካራ እና አወንታዊ የብራንዲንግ ስርዓት ፈጠረ።
About the A' Design Award የወርቅ ሽልማት
Sabbioni Branding ማስተዋወቂያ ብራንዲንግ የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። Sabbioni Branding ማስተዋወቂያ ብራንዲንግ ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። Sabbioni Branding ማስተዋወቂያ ብራንዲንግ ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
Press Kit
- Unique Properties
- Grafiche Sabbioni required a new brand position to celebrate the firm’s 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100% sustainable, using water-based inks and minimal paper waste to promote the company’s core values.
- Dimensions & Packaging
- Box dimensions 250 x 360 x 75mm. Book dimensions 230 x 280mm. Agenda dimensions 210 x 270mm.
- Tags
- Branding
- Production Technology
- Letterpress, linotype printing, and modern digital programs were used to composite the final project. The outer box and agenda were printed on 100% recycled material in 2 Pantone colors and CMYK. The anniversary book was printed in 7 colors on FSC paper.
- Design Challenge
- Our research began with using letterpress and the linotype system to create experimental-type solutions. The major challenge was to create a 100% sustainable project that would work from box design to editorial, with minimal paper wastage and sustainable inks. These experiments were then developed digitally to create a contemporary feel.
- Research
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Inspiration
- The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
- Project Duration
- September - December 2023 - Italy
- Operation Flow
- The project was presented to the market in late 2023
- Patents
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
- Image Credits
- Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
