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See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን by Inception Cultural and Creative Co,. Ltd

See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን by Inception Cultural and Creative Co,. Ltd is a highly esteemed winner of the very prestigious 2024 A' Design Award የብር ሽልማት in የሥነ ጥበብ እና የጥበብ ተከላ ዲዛይን Competition Category.


ብርሥነ ጥበብ· 2024

See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን

by Inception Cultural and Creative Co,. Ltd

Client: GuangZhou TaiKooHui

A' Design Award የብር ሽልማት Winner in ሥነ ጥበብ Category

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Verified Award Winner

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Colors

The Design

About See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን

የጨረቃ አዲስ ዓመት ሲቃረብ አብዛኞች ሰዎች የሚታይ የድራጎን ዲዛይንን ሲቀበሉ፣ ቡድኑ የጎብኚዎችን ምናብ እና የተደበቀው ድራጎን ትውስታ የሚያሳድግ የማይረሳ የድራጎን ልምድ ለመፍጠር ያነጣጠረ ነው። ለታይኩ ሁይ ገበያ ማዕከል የቻይና አዲስ ዓመት ከፔኒክ ፕሮዳክሽንስ ጋር በመተባበር፣ ድራጎኑን ምስጢራዊ ለማድረግ የጥበብ ቴክኒኮችን እና መገናኛዎችን አዋህዶ ቀይ እንደገና ጥቅም ላይ የሚውል ፊልም በመጠቀም የመስታወት ሳጥን ፈጥሯል፣ እንደገና የተገነባው ይህ ቦታ የጎብኚውን በድራጎን ጽንሰ-ሀሳብ ውስጥ መሳተፍ የሚያሳድግ ምስጢራዊ መኖር ስሜት ይሰጣል፣ በአዲስ የተገለጸው የገበያ ማዕከሉ ቦታ ውስጥ የአዲስ ዓመት በረከቶችን ለእነሱ ለማምጣት ያለመ ነው።

The Recognition

About the A' Design Award የብር ሽልማት

See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። See The Unseen መሳጭ ጊዜያዊ የጥበብ ኤግዚቢሽን ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year.
Dimensions & Packaging
L3 GlassBox (33m x 34m)
Inflatable Plastic Color Film. plastic: low density polythene (LDPE)
Tags
Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art
Production Technology
- glass box (inflatable plastic color film)
Inspiration
"See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature.
Project Duration
Jan 26th - Feb 25th in TaiKooHui GuangZhou, China
Patents
INCEPTION Cultural & Creative Co Ltd.,
Team Members
GuangZhou TaiKoo Hui (Swire Property)
Penique Productions & INCEPTION Cultural & Creative Co Ltd.,

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