Cheers To Macau ብላንድ ባህላዊ ማስፋፊያ ዲዛይን by Lampo Leong and Chao Yang is a highly esteemed winner of the very prestigious 2025 A' Design Award የነሐስ ሽልማት in የሥነ ጥበብ እና የጥበብ ተከላ ዲዛይን Competition Category.
ነሐስሥነ ጥበብ· 2025
Cheers To Macau ብላንድ ባህላዊ ማስፋፊያ ዲዛይን
Client: Unversity of Macau Centre for Arts and Design
A' Design Award የነሐስ ሽልማት Winner in ሥነ ጥበብ Category
Verified Award Winner
Verify Award Status for #164406The Design
About Cheers To Macau ብላንድ ባህላዊ ማስፋፊያ ዲዛይን
ለማካው ጤና የአሉሚኒየም የቢራ ጣሳዎችን ወደ የተጨማለቀ ፖርስሊን በመቀየር የማካውን ልዩ ባህላዊ ውህደት እና ዘመናዊ የአካባቢ ንቃተ-ህሊናን በማመላከት ጥልቅ ጽንሰ-ሀሳባዊ ትርጉም ያካትታል። ዲዛይኑ እንደ የቅዱስ ጳውሎስ ፍርስራሾች፣ የፖርቹጋል ሰሌዳ ንድፎች፣ በቻይንኛና በእንግሊዘኛ የሁለት ቋንቋ ጽሁፍ፣ እና በሎተስ ጭብጥ ዙሪያ ያተኮረ ነፃ ኩርሲቭ የቻይንኛ ካሊግራፊ የተጨመረበት የወርቅ ነጣሮች ያሉ ጭብጦችን ያካትታል። ይህ ጥበባዊ ፍጥረት ክላሲካል የቻይንኛ ጥበብን ከአብስትራክት ኤክስፕረሽኒዝም መግለጫ ምልክቶች ጋር ያዋህዳል።
The Recognition
About the A' Design Award የነሐስ ሽልማት
Cheers To Macau ብላንድ ባህላዊ ማስፋፊያ ዲዛይን የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Cheers To Macau ብላንድ ባህላዊ ማስፋፊያ ዲዛይን ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Cheers To Macau ብላንድ ባህላዊ ማስፋፊያ ዲዛይን ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "Cheers To Macau" conveys conceptual significance by transforming aluminum beer cans into crumpled porcelain. This artistic approach highlights Macau's unique cultural fusion while symbolizing modern environmental consciousness. The design incorporates elements such as the Ruins of St. Paul‘s, intricate Portuguese tile patterns, bilingual text in Chinese and English, and dynamic gold accents. These are complemented by cursive Chinese calligraphy inspired by the lotus motif, merging traditional Chinese art with the expressive energy of Abstract Expressionism.
- Dimensions & Packaging
- The size of this work is variable and it could be displayed in many different ways, such as hanging the porcelain cans on the wall to create an art installation or framed in an acrylic box frame.
- Tags
- Culture Industry Design, Cultural Heritage, Calligraphy Design, Bland Visual Extension Design
- Production Technology
- This is a cultural heritage bland extension design with 3D sculptural form in porcelain.
- Design Challenge
- Cheers To Macau is a brand extension culture industry design for Macau Beer. It embodies rich conceptual meanings through the transformation of mediums. The Western aluminum beer cans metamorphose into Jingdezhen blue-and-white porcelain, symbolizing Macau’s blend of Chinese and Western cultures over the past four centuries. This project promotes Macau Beer by highlighting the cultural connection between the artworks and Macau's history.
- Research
- The design incorporates elements such as the motifs of Macau city flower lotus, the Ruins of St. Paul’s, and Portuguese tile patterns, as well as the gold splashes. These elements underscore Macau’s unique historical journey. The wild cursive Chinese calligraphy on the cans features ancient Chinese poetry centered around the lotus theme, blending traditional Chinese art with the gesture abstraction of Western Abstract Expressionism. The faded Chinese text derive from Sun Yat-sen’s famous quote in Zheng Guanying's "Words of Warning in Prosperous Times," representing the ideals of Chinese thinkers in Macau during the late Qing Dynasty, just before the establishment of the Republic of China.
- Inspiration
- The most exhilarating aspect of this design project lies in integrating brand and visual extension design into a three-dimensional sculptural form. Furthermore, the interplay between diverse mediums and textual elements adds an intriguing and stimulating dimension. The fusion of graphic design and sculpture opens up possibilities for engaging viewers!
- Project Duration
- This project started in Macao in 2023 and finished in 2024. The work has been exhibited in Macao Contemporary Art Center, and received many awards internationally, including 100 Best Annual in Creative Quarterly International Art competition in New York, USA; RedDot Award: Best of the Best in Berlin, Germany; and Silver Award in The Second Quanzhou Zayton Cup International Design Competition in China.
- Operation Flow
- This project could also be displayed as installation or framed within an acrylic box frame.
- Patents
- Copyrights belong to Lampo Leong, 2024.
- Team Members
- Lampo Leong
Chao Yang - Image Credits
- Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024
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