Cyp የድርጅት ማንነት by Pablo Prada Granada is a highly esteemed winner of the very prestigious 2025 A' Design Award የብረት ሽልማት in የግራፊክስ፣ ሥዕላዊ መግለጫ እና ምስላዊ ግንኙነት ዲዛይን Competition Category.
ብረትግራፊክ· 2025
Cyp የድርጅት ማንነት
Client: Construcciónes y Pavimentos
A' Design Award የብረት ሽልማት Winner in ግራፊክ Category
Verified Award Winner
Verify Award Status for #169177The Design
About Cyp የድርጅት ማንነት
ሳይፕ የብራንዳቸውን ገጽታ ለማደስ፣ በኢንዱስትሪያቸው ውስጥ ያላቸውን አዲስ መገኘትና አቀራረብ የሚያንፀባርቅ የበለጠ ግላዊ ግን ልዩ ማንነት ለመመስረት አዲስ የግራፊክ ማንነት አማራጭ ፈልገው ወደ ስቱዲዮው ቀርበዋል። የመጨረሻው ዲዛይን የድርጅቱን ቀዳሚ አገልግሎትና የምርት አቅርቦቶች ሲወክል የደህንነትና አስተማማኝነት ስሜትም ያስተላልፋል። ጽንሰ-ሀሳቡ የተቃራኒ ኃይሎችን መስተጋብር የሚወክሉትን የይን-ያንግ መርሆዎች መሠረት ያደረገ ሲሆን፣ በአንድ ጊዜ የሚመዛዘኑና እርስ በርሳቸው የሚጠናቀቁትን የሳይፕን ሁለት ቀዳሚ የምርት መስመሮች ሁለትነት ይይዛል።
The Recognition
About the A' Design Award የብረት ሽልማት
Cyp የድርጅት ማንነት የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Cyp የድርጅት ማንነት ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Cyp የድርጅት ማንነት በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- CyP's - Construcciones y Pavimentos (Constructions and Pavements) brand design features several distinctive design elements:
A creative use of perspective and symmetry, with a dashed line separating both sides, suggesting transformation and duality. An isometric architectural style that implies construction and building elements, with chevron-like patterns representing volumetric structures and pavement patterns encompassing the company's activity and service offering. - Dimensions & Packaging
- Brand design source files are vector images, which allow the resizing of images without losing quality, or pixelation.
- Tags
- Balance, Duality, Transformation, Movement, Interdependence, Complementary Forces
- Production Technology
- Adobe Illustrator, Adobe Fresco, iPad Pro 12", Apple Mac Book Pro
- Design Challenge
- Finding a balance between the two main components of the visual identity of the logo, while trying to keep it modern, clean, and not cumbersome.
- Research
- A discovery brief questionnaire was delivered to the client, which allowed us to understand the company's values and characteristics, as well as what they wanted to convey. Once this information was discussed and analyzed between parties, we delivered various design alternatives. These designs were filtered and modified until reaching a final version that the client felt correctly represented what they were looking to achieve for their brand.
- Inspiration
- Our intent was to represent graphically the company's main service and product offerings, while conveying security and reliability. The name of the company reflects the duality of its main product lines, which at the same time balance and complement each other. We drove inspiration in balanced duality; in the co-existing of these two elements in making the company whole. We found inspiration in duality and balance, complementary forces, interdependence, and transformation; relating to Yin-Yang.
- Project Duration
- Project started in Bogota, on April of 2024, and was published officially in June 2024
- Operation Flow
- Brand was designed to be used in various formats. It has multiple versions that make ir flexible enough to be used various mediums and applications to be properly showcased.
- Team Members
- Pablo Prada Granada
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