China Moutai የችርቻሮ መደብር የውስጥ ንድፍ በ Scene Aesthetics Design Co., Ltd የተሠራ ሲሆን በ የውስጥ ማስዋብ ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2026 A' Design Award የነሐስ ሽልማት አሸናፊ ነው።
ነሐስውስጥ ማስዋብ· 2026
China Moutai የችርቻሮ መደብር የውስጥ ንድፍ
በ Scene Aesthetics Design Co., Ltd
ደንበኛ: Scene Aesthetics Design Co., Ltd
በ ውስጥ ማስዋብ ምድብ ውስጥ የ A' Design Award የነሐስ ሽልማት አሸናፊ
የተረጋገጠ የሽልማት አሸናፊ
ለ #181493 የሽልማት ሁኔታ ያረጋግጡንድፉ
ስለ China Moutai የችርቻሮ መደብር የውስጥ ንድፍ
ቻይና ሞውታይ ለባይጆ የመጠጥ ብራንድ ተሞክሮ ቦታ የተፈጠረ 317 ካሬ ሜትር የሆነ የችርቻሮ መደብር የውስጥ ንድፍ ነው። ንድፉ የምርት ማሳያን ከተግባቦታዊ ተከላዎች ጋር ያጣምራል። ማሽላ እና ስንዴ የክልላዊ ማንነትን ለመግለጽ በሪትሚክ ድርድሮች ተቀምጠዋል። የቀለም መንኮራኩር የመጠጡ ቀለም ከዕድሜ ጋር እንዴት እንደሚለወጥ ያሳያል፣ እንዲሁም የጣዕም ግድግዳ የሶስ መዓዛዎችን በግራፊክስ እና በሽታ ሞጁሎች ያብራራል። ቀዳዳ ያላቸው መከለያዎች የሸክላ ማሰሮዎችን ጥቃቅን ቀዳዳዎች የሚያስታውሱ ሲሆን እንደ መከፋፈያም ያገለግላሉ። ቀላል እንጨቶች፣ የብረት ዝርዝሮች፣ የኦይስተር ግራጫ እና ነጣ ያለ ነጭ ማጠናቀቂያዎች የቀለም ስብስቡን ይመሰርታሉ።
እውቅናው
ስለ A' Design Award የነሐስ ሽልማት
China Moutai የችርቻሮ መደብር የውስጥ ንድፍ የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። China Moutai የችርቻሮ መደብር የውስጥ ንድፍ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። China Moutai የችርቻሮ መደብር የውስጥ ንድፍ ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።
ከንድፉ በስተጀርባ
የፕሬስ ኪት
ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።
- ልዩ ባህሪያት
- This project reimagines the Moutai brand experience space around emotional resonance. Moving beyond traditional liquor retail, it creates an immersive setting where personal memories and cultural identity come alive. The design transcends product display by blending narrative, interactivity, and ritual. Through an intuitive design language, it embodies the brand ethos of celebrating defining life moments and honoring personal stories, turning a simple transaction into an emotional bond.
- ልኬቶች እና ማሸጊያ
- 317 square meters
- መለያዎች
- Moutai Brand Experience Space, Ecological Logic of Water, Soil, Air, and Microflora, The Chishui River, Brewing Ingredients, and Liquor Flavor Profile, Traditional Chinese Patterns, Wood Application, Soft Color Scheme, Tiered Brand Element System
- የማምረቻ ቴክኖሎጂ
- Light natural woods like maple, oak, and beech account for 45 percent of the palette, evoking warm Eastern elegance. Metal makes up 20 percent, used for joints and detailing to enhance modern sophistication. Oyster gray and off white finishes comprise 30 percent, evoking visual calm and spatial breathability. Signature brand red is kept under 5 percent, reserved for key identifiers or focal installations. All materials prioritize environmental responsibility, durability, and tactile quality.
- የዲዛይን ተግዳሮት
- The core innovation is a living, interactive space that translates the biological traits of baijiu, such as respiration and evolution, into spatial forms and sensory engagement for the first time. Moreover, a tiered brand element system ensures consistency and adaptability across flagship stores, boutiques, and dedicated zones. Meanwhile, three traditional Chinese patterns are reimagined to seamlessly blend intangible cultural heritage aesthetics with modern retail contexts.
- ምርምር
- As consumption upgrades and the experience economy grows, premium baijiu brands must move from functional value to emotional resonance. As a national cultural symbol, Moutai aims to enhance cultural depth and contemporary relevance through spatial expression. To support brand strategic transformation, the design aligns with the desires of Generation Z and high net worth individuals for ritual, personalization, and cultural belonging, redefining the relationship between the brand and consumers.
- መነሳሻ
- The design grows from the living nature of Moutai baijiu, expressing its continuous respiration through earthenware micropores and the gradual flavor evolution over time. It also draws on the natural logic of the Chishui River Basin, integrating water, soil, air, and microflora into spatial design and installations. Three traditional Chinese patterns symbolize hospitality, craft heritage, and flowing sauce aromas. Together, they form a spatial language that blends nature, time, and culture.
- የፕሮጀክት ጊዜ
- The first flagship store is expected to open in Singapore in June 2026.
- የሥራ ሂደት
- The space features multiple interactive installations. Sorghum and wheat are arranged in rhythmic arrays to reinforce regional identity. A dynamic color wheel illustrates how the Moutai hue evolves with age. A flavor wall decodes the complexity of sauce aromas through visual graphics and scent modules. Perforated screens inspired by the micropores of earthenware jars emulate the slow breathing of aging baijiu, functioning as both spatial dividers and poetic metaphors.
- የቡድን አባላት
- Wendong Zhou,
Liandan Cui,
Qilin Yang,
Jingfan Chen,
Rugui Qiu,
Shuidong He,
Zuoxiu Zhang
ስፖንሰር የተደረገ
ከ Designers.org ባሻገር ያስሱ
ከማስታወቂያ አጋሮቻችን ምርቶችን፣ አገልግሎቶችን እና እድሎችን ያግኙ።
ተጨማሪ ለማሰስ
ተዛማጅ ንድፎች
ከተመሳሳይ ምድብ ውስጥ በጥራት የተመረጡ ተጨማሪ ሽልማት-አሸናፊ ንድፎችን ያስሱ።
