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Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ by Viktor Bilak

Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ by Viktor Bilak is a highly esteemed winner of the very prestigious 2016 A' Design Award የብረት ሽልማት in የውስጥ ማስዋብ ዲዛይን Competition Category.


ብረትውስጥ ማስዋብ· 2016

Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ

by Viktor Bilak

Client: Expolevel

A' Design Award የብረት ሽልማት Winner in ውስጥ ማስዋብ Category

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Colors

The Design

About Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ

የመርሴዲስ-ቤንዝ ሩሲያ SAO አቋም ውበት ያለው ፅንሰ ሀሳብ ዋና ሀሳብ የተጠማዘዘ መንገድ ምስል ነው ፡፡ ወለሉ ላይ ፣ በሰገነቱ ላይ እና በዳስ ግድግዳው ላይ በተሰበሩ የትራኮች መስመር ይገለጻል ፡፡ እሱ በመሠረቱ ሁሉንም የዳስ ክፍሎቹን በማጣመር የጎብኝዎች ጎብኝዎች በእግራቸው እንዲራመዱበትን ሁኔታ ያቀናጃል ፡፡

The Recognition

About the A' Design Award የብረት ሽልማት

Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Mercedes-Benz Russia SAO የኤግዚቢሽን ንድፍ በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Mercedes-Benz exhibition stand presented commercial vehicles, produced in Russia. The main idea of artistic conception of the stand - the image of twisting road. It is expressed by broken lines of track on the floor in orange color and repeating it lines of dropped ceiling. They define the trajectory for walking of visitors on the stand.
Dimensions & Packaging
The exhibition stand is 1504 sq. m. It consists two islands 16x36x7 m and 26x36x7 m.
Tags
The image of road, broken lines, twisting way, dropped ceiling, Mercedes-Benz Russia SAO, Double Form Octanorm system.
Production Technology
The stand constructed by Double Form Octanorm system, surfaces made from ecological materials - recycled chipboard.
Design Challenge
The hardest part of design activity was to organize the space for demonstration a lot of cars. The image of road help to decide this task.
Research
This project required detailed empirical research the real space for placement of vehicles. For this aim it was necessary to organize all cars in groups and to place them on the plan of the stand, then to build them in 3D project.
Inspiration
The broken line, symbolizes the way, repeated on the walls of the booth. It is conceptually integrates all of its parts and organize the space, separating presentation area and the scene and offices.
Project Duration
The project started in May 2015 in Moscow and finished in September 2015 in Moscow. It was realized in Comtrans-2015 in September 2015, Moscow, Russia.
Operation Flow
The main artistic idea of the stand - the image of twisting road. It is expressed by broken lines of track on the floor and repeating it lines of dropped ceiling. They organized the trajectory for walking of visitors on the stand. The broken line, symbolizes the way, repeated on the walls of the booth. It is conceptually integrates all of its parts and organize the space, separating presentation area and the scene and offices.
Team Members
Designer: Viktor Bilak.
Image Credits
Image #1: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #2: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #3: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #4: Photographer Viktor Bilak, Mercedes-Benz, 2015.
Image #5: Photographer Viktor Bilak, Mercedes-Benz, 2015.

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