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Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ by Oval Design Ltd

Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ by Oval Design Ltd is a highly esteemed winner of the very prestigious 2018 A' Design Award የብረት ሽልማት in የውስጥ ማስዋብ ዲዛይን Competition Category.


ብረትውስጥ ማስዋብ· 2018

Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ

by Oval Design Ltd

Client: Urban Renewal Authority, Hong Kong

A' Design Award የብረት ሽልማት Winner in ውስጥ ማስዋብ Category

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Colors

The Design

About Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ

የከተማ ዳግም ግንባታ የመመርመሪያ ማዕከል በሆንግ ኮንግ የመኖሪያ ቤት ችግሮች ላይ ትኩረት በማድረግ የከተማ ዳግም ግንባታ ጥረቶችንና ለማህበረሰቡ ያላቸውን ጥቅም ያሳያል። ከመጀመሪያና ሁለተኛ ደረጃ ተማሪዎች እስከ አካባቢው ማህበረሰብ ድረስ ሰፊ ተመልካቾችን ኢላማ ያደርጋል። እንደ iBeacon የተደገፈ የኤሌክትሮኒክ ጉብኝት መመሪያ፣ የተጨመረ እውነታ (Augmented Reality)፣ የ Kinect ጨዋታ፣ ከሙሉ መጠን ሞዴል ጋር የተዋሃደ UR Info Hub ያሉ ዲጂታል ቴክኖሎጂና በይነተገናኝ ብዙ ሚዲያ ውስብስብ ርዕሶችንና የተለያዩ መረጃዎችን በደስታ በተሞላ ጉዞ ለህዝቡ ያስተላልፋሉ።

The Recognition

About the A' Design Award የብረት ሽልማት

Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Urban Renewal Exploration Centre ዋና ተግባር፡ የከተማ ዳግም ግንባታ በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The venue is divided into two areas, namely the exhibition area and activity room. The former one is dialogue friendly in design featuring multimedia facilities and various fun-based interactive multimedia games. Visitors experience the poor living environment of residents in old districts with the support of smart technology and gain hands-on urban renewal experience through playing the games and better understand the benefits that the projects have brought to the community. The activity room provides a stage and setting to facilitate the engagement activities.
Dimensions & Packaging
The Urban Renewal Exploration Centre is about 237 square meters with a 204 square meters conference room.
Tags
exhibition, interior, multimedia, interactive, AR, urban development
Production Technology
iBeacon-enabled E-Tour Guide, Augmented Reality, Kinect Game, UR Info Hub which is a mobile application with database programmed up two multi-touch tables.
Design Challenge
Urban Renewal Authority has implemented 69 projects benefitting some 40,000 people. Around 2,300 buildings have been benefitted from rehabilitation schemes and some 60 historical buildings have been preserved and revitalized. Their projects will be launched from time to time hence the design challenge is to design and build in equipment such that it can offer flexibility to accommodate updates, additions or alterations to the content of the projects easily and promptly without major cost implications.
Research
A questionnaire survey is conducted via ipad for each visitor to evaluate the effectiveness of the exhibition. By statistics, there are 5,515 unguided visitors and 1,197 guided visitors while there are total 57 guided tours since the opening of UREC on 30 October 2017 to 21 February 2018. 95.8% of the respondents gave 4 or 5 for the satisfaction rate. The overall rating of satisfaction is 4.55 out of 5. 97% of the respondents said UREC can enable their understanding on urban renewal.
Inspiration
The Urban Renewal Exploration Centre targets to a wide audience, ranging from primary and secondary students to local community with an objective to communicate the urban renewal efforts and their benefits. To translate the complex topics and diversified information to the public, high technology was adopted to present a real-life experience of dilapidated housing, mock ups and exhibitions to convey the information in a clear and orderly manner. The venue is also furnished with interactive multimedia games to add fun and allow the public to gain a deeper understanding of the topics.
Project Duration
The project is commenced within one year. It is at H6 CONET located on the Ground Floor of The Center, Hong Kong.
Operation Flow
Smart technology inspires visitors to understand and approach urban renewal issues from various perspectives and digital media allows easy updates. A systematic introduction of seven urban renewal projects is arranged. To control the flow of information, it is installed with the iBeacon-enabled E-tour technology, by which visitors can hold an iPad to obtain automatically feeded information while following the designated route for the tour so they understand the topics step by step and inspire them to think about the future development of the city before the end of tour.
Team Members
Creative Director: Dennis Wong
Design Director: Dominic Kam
Project Coordination: Steve Leung
Interior Design: Dilys Cheung, Dior Ki, Choco Leung
Graphic Design: Eva Leung, Kai Cheng, Adrianne Chong
Multimedia: cccdi ltd.
Image Credits
Photo Credits: Oval Design Ltd., 2017
Video Credits: Oval Design Ltd., 2017

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