Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር by Tomohiro Katsuki - Prism Design

Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር by Tomohiro Katsuki - Prism Design is a highly esteemed winner of the very prestigious 2019 A' Design Award የብረት ሽልማት in የውስጥ ማስዋብ ዲዛይን Competition Category.

ብረትውስጥ ማስዋብ· 2019

Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር

by Tomohiro Katsuki - Prism Design

Client: Prism Design

A' Design Award የብረት ሽልማት Winner in ውስጥ ማስዋብ Category

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Verified Award Winner
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Colors

The Design

About Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር

የመጽሐፍ ጽሑፍ፦ ኒያንኑጂያኦ ጂያኦዲንግ ፍላግሺፕ መደብር በቤጂንግ፣ ቻይና የሚገኝ የችርቻሮ የውስጥ ንድፍ ሆኖ፣ በ180 ካሬ ሜትር ቦታ ውስጥ ሁለት የሴቶች ፋሽን ምርት ስሞችን ይይዛል። የንድፍ ፅንሰ-ሀሳቡ ሚዛናዊ ኒውትራል ነው። ቅጥ፣ ቀለም፣ የእንቅስቃሴ መስመር፣ ተግባርና የምርት ስብጥር በሚዛናዊ መንገድ ተቀናብረው እያንዳንዱ ምርት ስም የራሱን ባህርይ እንዲይዝ ተደርጓል። ኒያንኑጂያኦ ውብና ግልጽ ባህርይ ያለው ሲሆን፣ ጂያኦዲንግ ደግሞ ዘመናዊ፣ ቀላልና ፋሽናዊ ነው። የተጠቀሙት ግብዓቶች ግራጫ ስሌት ንጣፍ፣ የብሮንዝ ብረት ሽፋን፣ ግልጽ መስተዋት፣ ነጭና ፒንክ ቀለም ቅብ፣ የእንጨት ሉህ፣ ጨርቅ እና ሰው ሠራሽ ቴራዞ ያካትታሉ።

The Recognition

About the A' Design Award የብረት ሽልማት

Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Niannujiao Jiaoding Flagship Store ዋና ተግባር: ፍላግሺፕ መደብር በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The “Niannujia/Jiaoding” brand is a female brand in which two brands are put together in a space.
The new concept is ‘balanced neutral’
Dimensions & Packaging: Address,1st Floor Room132, HuPu TianDi, No 85 Hui long guan West Street, Chang ping District, Beijing china / floor AREA,180 square meters /Material,White Rectangle,Gray slate tile ,Bronze steel plating,Clear mirror ,PAINT（White ＆ PINK）,PVC Wood sheet,Fabric （2type PINK COLOR）,Artificial terrazzo /
Tags: NEUTRAL,Balance,Boutique,
Production Technology: We explore the neutral balance without breaking everything. Style, color, human line, function, SKU, etc. We have always balanced the neutrality of the two brands.
Design Challenge: we have long noticed two different brand characteristics. But this design has to be put together in one space, and to ensure the personality of the two different brands. Nian Nujia has an elegant and clear edge. Jiaoding is the power of modern fashion and simplicity.
We decided to focus on balancing neutrality without breaking the two personalities.
Research: We explore the neutral balance without breaking everything. Style, color, human Move line, function, SKU, etc. We have always balanced the neutrality of the two brands. It is we are exploring such a new golden ratio.
Inspiration: Target customers are women between the ages of 30 and 40.
Women of this age exude a unique charm, they are beautiful but not floating on the surface, mature and fragrant. Young girls may be relaxed about life, but they are different. They are used to exploring themselves and are free from the inside out. we have long noticed two different brand characteristics.
Project Duration: The project started in April 2018 in Beijin China and finished Construction in August 2018 in Beijin China, and was Opened in 1 September 2018.
Operation Flow: The world is full of many things and information.
People's hearts are affected by it. They are looking for a simpler, more natural and more balanced lifestyle. Nian Nujia / Jiao Ding is a collection brand that reflects it.
Team Members: Designer:Masanori Kobayashi
Designer:Yao Di
Image Credits: Photographer:Katsumi Hirabayashi