Three States of Home Gazing تطبيق الواقع المعزز by Hsin-Chien Huang

Three States of Home Gazing تطبيق الواقع المعزز by Hsin-Chien Huang is a highly esteemed winner of the very prestigious 2021 جائزة A' Design Award الحديدية in تصميم الترفيه وصناعة المحتوى والبث الرقمي Competition Category.

حديدالوسائط· 2021

Three States of Home Gazing تطبيق الواقع المعزز

by Hsin-Chien Huang

Client: Oready Innovation Lab

جائزة A' Design Award الحديدية Winner in الوسائط Category

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Colors

The Design

About Three States of Home Gazing تطبيق الواقع المعزز

"ثلاث حالات من التأمل في الوطن" هو تطبيق واقع معزز صُمم لزوار المتاحف. يبثّ التطبيق الحياة في لوحة "مهرجان في شارع الجنوب" (1930) للفنان التايواني كو هسيويه-هو، إذ يتيح للمشاهدين تأمّل اللوحة عن كثب سواء في المنزل أو داخل المتحف. كما تتيح التجربة للمستخدمين التجوّل في منطقة داداوتشنغ بمدينة تايبيه كما كانت عليه في عام 1930. وتدعم الترجمة النصية ثنائية اللغة بالصينية والإنجليزية سهولة الاستخدام البديهي. والتطبيق متاح لأجهزة iOS وAndroid. ويهدف المشروع إلى تجديد تجربة زيارة المتحف ومشاركة التاريخ والثقافة المحلية.

The Recognition

About the جائزة A' Design Award الحديدية

Three States of Home Gazing تطبيق الواقع المعزز هو فائز بجائزة A' Design Award الحديدية، وهي تقدير مرموق يُمنح للتصاميم الجيدة التي تلبّي المتطلبات المهنية والصناعية المنتظرة من الإبداعات حسنة التصميم. ويُظهر الفائزون بالحديدية مهارة كبيرة وتخصصًا عاليًا وفهمًا خبيرًا وقدرة إبداعية لدى صنّاعهم. ويُتوقع أن يكون Three States of Home Gazing تطبيق الواقع المعزز إبداعًا عالي التقدير ومحل إعجاب وحب، عمليًا ومبتكرًا. وهذا التصميم الفائز بجائزة A' Design Award الحديدية يدمج أفضل ممارسات القطاع، وله خصائص تقنية كفؤة ترتبط بالدراية والموهبة. ويحظى Three States of Home Gazing تطبيق الواقع المعزز بالاحترام لدقته، وقد صُمّم لتقديم تحسينات لجودة الحياة تساعد على جعل العالم مكانًا أفضل.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Through AR technology, we are able to bring Kuo’s work, Festival on South Street(1930), to life. The viewer can take a closer look at the painting whether at home or at the museum. It is even possible to walk into the Taipei Dadaocheng area in 1930 from the painting in the virtual reality. The experience is different from the usual AR technology application, creating a brand new combination between AR and art show.
Dimensions & Packaging: This AR experience could download with IOS(Apple Store) and Andriod (Google Store).
Tags: Taiwan, Taipei, Localization, Taiwan Painting, Kuo Hsueh-Hu
Production Technology: As a cultural experience design, utilizing VR to alternate the viewer’s timeline meets the criteria for this project. AR extends and brings scenes and elements of the past into reality right in front of our eyes like a city landscape. With the use of relevant technology linking places and locations with memories is made possible, and is the highlight of this cultural service design. On the subject matter, the emotional appeal of this work and the local artists‘ brushworks records the era of their times and the sentimentality of the people.
Design Challenge: Kuo Hsueh-hu’s artworks depict the early era of Taiwan. The cultural and historical scenes of Dadaocheng are preserved through his paintings to this day. The core of this project is to see the development of art and culture intertwined through the perspective of Kuo Hsueh-hu. This project not only changes the museum experience but also reproduces the historical and cultural scene, taking the viewers back in time to experience the everyday scenery, as well as, creating opportunities to empathize with the cultural sentiments of the generation.
Research: It is expected that the impact of this project will extend to the inheritance of local culture and the re-creation of the museum experience. The representational history of Taiwan is reproduced through the brushworks of Taiwanese artists. This project will contribute to local cultural tourism, creating social welfare, giving ethnic groups a sense of belonging and identity. Despite the viewers having different ethnic backgrounds, this installation can still let the users experience the layers of cultural richness. Using local cultural experiential design as the focus , create culturally synchronized sensory experiential designs.
Inspiration: This AR experience design intends to reproduce the historical period illustrated by the artist Kuo Hsueh-hu. Providing an alternative approach to a two-dimensional viewing of museums artworks, through interaction with illustrations in immersive and expansive environments, enhancing the overall museum experience. Kuo Hsueh-Hu is the most important glue color painting artist in Taiwan. This AR experience is a returned journey to his hometown of his spirit and imagination.
Project Duration: The project started in 2019 and finished in 2020 in Taipei,
Operation Flow: It contributed interesting aspects to the exhibition and is suitable for every visitor. Immersive virtual reality and highly interactive extended reality, plus bilingual subtitles in Chinese and English, all work together for the users to easily understand and have an intuitive experience. So far, many users have participated in this cultural experiential exhibition. The result of this project not only reflects the overall museum experience, but also made the possibility of historical and cultural education.
Patents: Copyrights belong to Oready Innovation Lab, Virtual and Physical Media Integration Association of Taiwan and Kuo Hsueh-Hu Foundation, 2021.
Team Members: Director: Hsin-Chien Huang, Wen-Chieh Chang
Producer: Chiung-Yi Hsieh
Co-Producer: Saiau-Yue Tsau
Image Credits: https://www.dropbox.com/sh/zgehpybcbxvoqnv/AAAY7f2DZChmPXM_euXQ6zbpa?dl=0