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Oct Ohbay نظام لافتات إرشاد المسار by Updesign

Oct Ohbay نظام لافتات إرشاد المسار by Updesign is a highly esteemed winner of the very prestigious 2022 جائزة A' Design Award الحديدية in تصميم الرسوم والتوضيح والاتصال البصري Competition Category.


حديدالرسوم· 2022

Oct Ohbay نظام لافتات إرشاد المسار

by Updesign

Client: OCT Group

جائزة A' Design Award الحديدية Winner in الرسوم Category

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Verified Award Winner

Verify Award Status for #130547

Colors

The Design

About Oct Ohbay نظام لافتات إرشاد المسار

الصين ، مدينة شنتشن ، 95 في المائة من سكانها هم من المهاجرين الذين جاؤوا إلى هذه المنطقة الساحلية الطويلة والضيقة على مدار الثلاثين عامًا الماضية. إنها تشبه مدينة نيويورك ، ومع ذلك فإن نموها السريع يعني أن الحياة مزدحمة للغاية. تحتاج هذه المدينة الأسرع في العالم إلى تنفيذ تدابير تخفف من انعدام الأمن لدى مهاجريها. الحديقة الحضرية في هذا المشروع هي المكان الأكثر شعبية للاسترخاء مع شواطئها الطويلة. تم اختيار Pebbles كموضوع لنظام اللافتات لأنه يتوافق مع تجارب حياة المهاجرين ويظهر الجانب الإنساني من المدينة.

The Recognition

About the جائزة A' Design Award الحديدية

Oct Ohbay نظام لافتات إرشاد المسار هو فائز بجائزة A' Design Award الحديدية، وهي تقدير مرموق يُمنح للتصاميم الجيدة التي تلبّي المتطلبات المهنية والصناعية المنتظرة من الإبداعات حسنة التصميم. ويُظهر الفائزون بالحديدية مهارة كبيرة وتخصصًا عاليًا وفهمًا خبيرًا وقدرة إبداعية لدى صنّاعهم. ويُتوقع أن يكون Oct Ohbay نظام لافتات إرشاد المسار إبداعًا عالي التقدير ومحل إعجاب وحب، عمليًا ومبتكرًا. وهذا التصميم الفائز بجائزة A' Design Award الحديدية يدمج أفضل ممارسات القطاع، وله خصائص تقنية كفؤة ترتبط بالدراية والموهبة. ويحظى Oct Ohbay نظام لافتات إرشاد المسار بالاحترام لدقته، وقد صُمّم لتقديم تحسينات لجودة الحياة تساعد على جعل العالم مكانًا أفضل.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Both the civic park and the commercial space are of different types of operation and environment. They are juxtaposed and connected through the use of the interactive visual sign – sea waves and gravels. The cognition toward the complex's functions is unified.
Dimensions & Packaging
Material – Stainless Steel Baking Finish Type 316 2mm thick, Sign Board Size –2400mmX1230mmX215mm, Sign Board Base – 800mmX800mmX1300mm
Tags
Coastal, Signage, Park, Commercial, Hurricane, Waterfront
Production Technology
The outdoor sign boards, with an emphasis on the completeness and solidness of gravels, adopt the integrated design of assembling the main skeleton in factory in advance. This approach ensures the perfect presentation of signage, and is convenient for on-site assembly and maintenance. Moreover, it is resistant to the hurricane of over 12 levels in summer. The transparent messaging medium boards are illuminated in blue for navigation at night, expressing the ocean elements.
Design Challenge
The commercial architecture as well as several landmark buildings and structures, such as Ferris wheel and concert hall, are of different styles. The biggest challenge was to create a unified but unique wayfinding signage system that integrates itself into the surrounding environment by minimalism and to the greatest extent expresses the generousness visually.
Research
The location of the project is a coastal city, but spaces along the shoreline that are situated in downtown and offer opportunities to touch the sea are quite rare. After we analyzed the satellite map and the urban planning of the whole city, based on the on-site investigation on similar environments, the waterfront visual factors have been deemed as one of the citizens' common needs nowadays.
Inspiration
The coastal park in a tropical city integrates multifunctional spaces including high-end shopping mall and varied event places. The shoreline in downtown is approximately 80km, most of which is not suitable for waterfront activities. The park provides citizens with safe waterfront environment and experience of high quality. The wayfinding signage system is derived from sea waves and gravels, the coastal elements seen often locally, complementing citizens' expectation for coastal city.
Project Duration
February 2020 Bao’an District, Shenzhen, Guangdong, China
Operation Flow
The outdoor sign boards in the shape of gravels scatter throughout the park with a broad view, dotting the green land along the paths like on the beach. The interior sign boards are formed in the shape of sea waves, interlocking the geometrical building volumes like a flying spray at sea. When roaming from the seaside to the park, visitors could have a feeling that coastal elements are revealed everywhere.
Team Members
Zhang Yi(creative director)
Luo Xin (project manager)
Wen Yuehua(designer)
Image Credits
Updesign

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