Fresh تطبيق للهواتف المحمولة by Deyin Zhang is a highly esteemed winner of the very prestigious 2022 جائزة A' Design Award الحديدية in المنتجات المستدامة والمشاريع والتصميم الأخضر Competition Category.
حديدالمنتج المستدام· 2022
Fresh تطبيق للهواتف المحمولة
by Deyin Zhang
Client: Zhejiang University
جائزة A' Design Award الحديدية Winner in المنتج المستدام Category
Verified Award Winner
Verify Award Status for #139753The Design
About Fresh تطبيق للهواتف المحمولة
Fresh هو تطبيق للهواتف المحمولة صُمّم للحد من هدر الطعام في المنزل. يقوم Fresh بمسح قوائم التسوق من المتاجر الكبرى لتسجيل الأطعمة المشتراة، ويمكن للمستخدمين إضافة هذه المواد إلى صفحة ثلاجة افتراضية. يتتبع التطبيق مدة صلاحية كل صنف ويضع علامات على المنتجات بمربعات تنبيه خضراء وصفراء وحمراء وفقًا لمدى بقاء الطعام طازجًا. وتساعد التذكيرات المستخدمين على استهلاك الطعام قبل أن يفسد. كما يوفر Fresh تقارير أسبوعية عن هدر الطعام وإحصاءات تراكمية تشجع على الاستهلاك المستدام. التطبيق متاح لنظامي iOS وAndroid.
The Recognition
About the جائزة A' Design Award الحديدية
Fresh تطبيق للهواتف المحمولة هو فائز بجائزة A' Design Award الحديدية، وهي تقدير مرموق يُمنح للتصاميم الجيدة التي تلبّي المتطلبات المهنية والصناعية المنتظرة من الإبداعات حسنة التصميم. ويُظهر الفائزون بالحديدية مهارة كبيرة وتخصصًا عاليًا وفهمًا خبيرًا وقدرة إبداعية لدى صنّاعهم. ويُتوقع أن يكون Fresh تطبيق للهواتف المحمولة إبداعًا عالي التقدير ومحل إعجاب وحب، عمليًا ومبتكرًا. وهذا التصميم الفائز بجائزة A' Design Award الحديدية يدمج أفضل ممارسات القطاع، وله خصائص تقنية كفؤة ترتبط بالدراية والموهبة. ويحظى Fresh تطبيق للهواتف المحمولة بالاحترام لدقته، وقد صُمّم لتقديم تحسينات لجودة الحياة تساعد على جعل العالم مكانًا أفضل.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
- Dimensions & Packaging
- Launched on IOS and Android
- Tags
- refrigerator assistant, app, sustainable consumption, reduce food waste
- Production Technology
- People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
- Design Challenge
- When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
- Research
- With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
- Inspiration
- It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
- Project Duration
- This project started in January 2022 in Hangzhou, China, and it is still under developing.
- Operation Flow
- First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
- Team Members
- Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo
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