Poly Hankou Mark التصميم الداخلي لمركز المبيعات by Yirong Yang is a highly esteemed winner of the very prestigious 2023 جائزة A' Design Award الفضية in تصميم الفضاءات الداخلية والمعارض Competition Category.
فضةالتصميم الداخلي· 2023
Poly Hankou Mark التصميم الداخلي لمركز المبيعات
by Yirong Yang
Client: Poly (Wuhan) Real Estate Development Co., Ltd.
جائزة A' Design Award الفضية Winner in التصميم الداخلي Category
Verified Award Winner
Verify Award Status for #144250The Design
About Poly Hankou Mark التصميم الداخلي لمركز المبيعات
"بولي هانكو مارك" هو مركز مبيعات يقع في هانكو بمدينة ووهان في الصين. تبلغ مساحة التصميم الداخلي 722 مترًا مربعًا، وقد اكتمل العمل في عام 2021. تخلق الطواطم النجمية المعدنية والإضاءة الكريستالية والظلال المعمارية أجواءً فنية في بهو الاستقبال. ويعكس سقف فولاذي مزوّد بمرآة داكنة صورة المدينة ويبرز الطابع العصري. ويسير الزوار عبر ممر يقوم على التباين بين الضوء والظل. ويؤطر الزجاج المسلّح مشهد المدينة الصاخبة بأسلوب ناعم. يربط التصميم بين الأشكال المعمارية المحلية والحياة الحضرية المعاصرة.
The Recognition
About the جائزة A' Design Award الفضية
Poly Hankou Mark التصميم الداخلي لمركز المبيعات هو فائز بجائزة A' Design Award الفضية، وهي تقدير رفيع المكانة بصورة استثنائية يُمنح للتصاميم الرفيعة المستوى والجميلة والمبهرة. والفائزون بالفضية هم أعمال لامعة بشدة وشديدة الإبداع تجسّد الخبرة والموهبة وحدة الذكاء المتميزة لدى مصمميها. ويُتوقع أن يكون Poly Hankou Mark التصميم الداخلي لمركز المبيعات عملًا رائعًا يُعرض كنموذج، شديد الاحترافية وعميق الابتكار. وهذا التصميم الفائز بجائزة A' Design Award الفضية اختراع جدير بالذكر ومحل إعجاب، يعود بالنفع ويوسّع حدود الفن والعلم والتصميم والتكنولوجيا. وPoly Hankou Mark التصميم الداخلي لمركز المبيعات إبداع يغبطه الكثيرون، يثير الرغبات ويبعث مشاعر إيجابية ويشعل الدهشة والإعجاب.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designer transforms the social circle's positioning into a concrete symbol, extracting visual elements from "modern classic" characteristics. The philosophy of simplicity and elegance and exquisite details are integrated into the sales center, allowing visitors to be immersed in the imagination of urban life and aesthetic experience.
- Dimensions & Packaging
- Project Area: 722 square meters
- Tags
- Yirong Yang, Aesthetic Experience, Hankou, Urban Culture, Sales Center
- Production Technology
- An artistic ambience is created in the reception hall by virtue of star totems with affluent metal materials and rich shapes, together with the shadow of crystal lighting and the silhouettes of architecture. The steel ceiling with inky mirror reflects the epitome of city, integrates the classic culture from the luxury brand and highlights the modernist style.
- Design Challenge
- The core design of this project lies on the effective connection between living environment and city, showing further pursuit for lifestyle and quality of life. Starting with the positioning of the product's style, the designer creates a new urban space where history, culture and spiritual civilization meet. By integrating the essence of the local and carrying the modernity, the designer wishes to awaken people's deep knowledge and inner identity of urban culture in a new experience of elegance.
- Research
- Since ancient times, Hankou has been praised as "the first prosperous place in Chu State. Due to its docks culture and commercial ports, it boasts great competitiveness both at home and aboard. Hankou culture we feel comes from the surging river, flowing through thriving past to modern urban life. The project site's cultural vein, which is a fusion of China and the West, is integrated into the space by using a stylish, elegant, and modern bright-line approach, creating an appealing atmosphere.
- Inspiration
- Inspired by the artistic dialogue between ancient and modern times, the designer strives to continue the aesthetic elements of the local architecture in silhouette form. By combining the elegant temperament and aesthetic essence of international luxury brands, the designer works to infuse the urban spirit of fashion, elegance, and modernity into the space.
- Project Duration
- The project is located in Hankou, Wuhan, China and completed in 2021.
- Operation Flow
- Following the guide line, visitors will walk along a passage with contrast between light and shade, which connects the old shadow of the building and the new trend of the city. The designer deconstructs and connects gemstones and color genes, creating a beautiful visual image of hollow art lighting interlocking with each other. The wired glass frames the city's bustling image in a hazy manner, continuing the beauty of local architecture through silhouette.
- Image Credits
- Photographer Feng Jian
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