Park Lane Complex مركز مبيعات by Nic Lee

Park Lane Complex مركز مبيعات by Nic Lee is a highly esteemed winner of the very prestigious 2024 جائزة A' Design Award البرونزية in تصميم الفضاءات الداخلية والمعارض Competition Category.

برونزالتصميم الداخلي· 2024

Park Lane Complex مركز مبيعات

by Nic Lee

Client: China Resources Land South China Guangzhou Co.

جائزة A' Design Award البرونزية Winner in التصميم الداخلي Category

14,110

Verified Award Winner

Verify Award Status for #158541

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Park Lane Complex مركز مبيعات

مجمع بارك لين هو مركز مبيعات يقع في مدينة قوانغتشو بالصين، وتبلغ مساحته 2164 متراً مربعاً. يجمع التصميم الداخلي بين الأفنية التقليدية والمباني ذات الطراز الغربي ورواق للمشاة بما يُحسّن حركة التنقل. ويمتد فناء مركزي عبر الطابقين ليربط بينهما بصرياً. أما مدخل الطابق الثاني فيتبع مخططاً على شكل حلقة مربعة يعمل كمنطقة استقبال ومساحة عرض في آن واحد. ويضفي حجر الترافرتين الأحمر دفئاً وملمساً غنياً على الفراغ الداخلي محايد الألوان. ويستخدم قاعة الطعام الخاصة مشربية خشبية شبكية الشكل لتحقيق التوازن بين الإضاءة والخصوصية.

The Recognition

About the جائزة A' Design Award البرونزية

Park Lane Complex مركز مبيعات هو فائز بجائزة A' Design Award البرونزية، وهي تقدير رفيع المكانة يُمنح للتصاميم المتميزة التي تتسم بالإبداع والبراعة وحدة الذكاء. والفائزون بالبرونزية مصنوعات بارعة بوفرة ومبدعة بصورة لافتة، تؤكد الخبرة الواسعة والخيال وسعة الحيلة لدى مصمميها. ويُتوقع أن يكون Park Lane Complex مركز مبيعات قطعة عالية التقدير ومحل إعجاب وحب، شديدة الاحترافية والابتكار. وهذا التصميم الفائز بجائزة A' Design Award البرونزية يتبنى أفضل الممارسات في الفن والعلم والتصميم والتكنولوجيا، ويتميز بعنايته بالتفاصيل. ويلبّي Park Lane Complex مركز مبيعات الاحتياجات على أفضل وجه، ويلامس الرغبات، ويأسر المشاعر، ويستثير الفضول.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Guangzhou's dynamic cityscape, shaped by its geography and commerce, epitomizes the blending of north-south and east-west cultures. Waterfrom Design highlight this synthesis through spatial design, seamlessly integrating traditional courtyards with Western-style buildings and pedestrian arcade. Our choice of materials, such as red travertine from the Middle East, pays homage to Guangzhou's Lingnan culture "red standstone" while also exemplifying its cross-regional approach to material sourcing from the West.
Dimensions & Packaging: Project Area: 2164 square meters
Tags: sales center, city culture, red travertine, stairs, Guangzhou
Production Technology: Waterfrom Design integrate courtyards and pedestrian arcade to create efficient interior circulation. The second-floor entrance is designed in a layout resembling the Chinese character "回", doubling as a welcoming area and display space. A central courtyard spans both floors, illuminating their relationship.
Design Challenge: Lingnan's original cultural aesthetics were often ornate and intricate, featuring common elements like carvings and colored glass. To present their culture in a more abstract way, Waterfrom Design rely on spatial circulation and material choices to convey the city's historical context. This approach ensures that despite its modernization, the architecture remains compatible with local traditions.
Research: In addition to material selection, many spaces within the venue draw inspiration from traditional Guangzhou festivals and gatherings, such as the commonly observed lantern parades. Waterfrom Design incorporate symbolic elements into sleek and transparent glass lamp posts, transforming the space into a different atmosphere after dark.
Inspiration: In southern cities like Guangzhou, commercial ports have shaped a diverse architectural landscape blending Eastern and Western styles. Traditional courtyards and modern Western-style buildings coexist, defining the city's character. Leveraging "blank spaces" in both styles, Water From Design optimize spatial layout by integrating courtyards and covered walkways, enhancing indoor circulation and maximizing space efficiency for seamless indoor-outdoor transitions.
Project Duration: Located in Guangzhou, China, this project is started in May 2023 and completed in September 2023.
Operation Flow: Adjacent to the entrance, a long courtyard hosts a café on the first floor. The main wall extends upwards, blending with sculptural elements like split rock-like stairs and a bar area. Red sandstone dominates the visual landscape, adding warmth and texture to the neutral interior, creating a memorable ambiance. The private dining hall, strategically positioned away from the main circulation pathways, sits in a secluded corner opposite the courtyard. Drawing inspiration from floral walls, it employs a lattice-like wooden grille technique, balancing light and privacy effectively.
Image Credits: Photographer One Thousand Degrees Image