Mua Yik Hand-Picked Series تغليف أكياس الشاي by Mua Yik Tea

Mua Yik Hand-Picked Series تغليف أكياس الشاي by Mua Yik Tea is a highly esteemed winner of the very prestigious 2025 جائزة A' Design Award الحديدية in تصميم التغليف Competition Category.

حديدالتغليف· 2025

Mua Yik Hand-Picked Series تغليف أكياس الشاي

by Mua Yik Tea

Client: Mua Yik Tea

جائزة A' Design Award الحديدية Winner in التغليف Category

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Verified Award Winner

Verify Award Status for #165641

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mua Yik Hand-Picked Series تغليف أكياس الشاي

سلسلة "موا ييك" المقطوفة يدويًا هي عبوة على هيئة علبة هدايا لأكياس شاي الجبال العالية المقطوف يدويًا. تبلغ أبعاد العلبة 225 × 125 × 75 مليمترًا وتتّسع لعشرين كيس شاي. ويعرض غلافٌ وسطي كل صنف من أصناف الشاي، بما يتيح اختيار المحتويات بكل يسر. وقد صُمّم كل رمز على العلبة بصيغة قابلة للتمزيق عند الفتح، مما يحوّل فتح العلبة إلى طقس هادئ. أما ضربات الفرشاة والألوان التجريدية فتستحضر الجبال والغابات التي ينمو فيها الشاي. طُبعت العلبة بحبر الصويا على ورق معاد تدويره، مع تقليص استخدام التغليف البلاستيكي إلى أدنى حد.

The Recognition

About the جائزة A' Design Award الحديدية

Mua Yik Hand-Picked Series تغليف أكياس الشاي هو فائز بجائزة A' Design Award الحديدية، وهي تقدير مرموق يُمنح للتصاميم الجيدة التي تلبّي المتطلبات المهنية والصناعية المنتظرة من الإبداعات حسنة التصميم. ويُظهر الفائزون بالحديدية مهارة كبيرة وتخصصًا عاليًا وفهمًا خبيرًا وقدرة إبداعية لدى صنّاعهم. ويُتوقع أن يكون Mua Yik Hand-Picked Series تغليف أكياس الشاي إبداعًا عالي التقدير ومحل إعجاب وحب، عمليًا ومبتكرًا. وهذا التصميم الفائز بجائزة A' Design Award الحديدية يدمج أفضل ممارسات القطاع، وله خصائص تقنية كفؤة ترتبط بالدراية والموهبة. ويحظى Mua Yik Hand-Picked Series تغليف أكياس الشاي بالاحترام لدقته، وقد صُمّم لتقديم تحسينات لجودة الحياة تساعد على جعل العالم مكانًا أفضل.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With tea energy as the theme, the abstract brushstrokes and colors are integrated into the pattern to reflect the nourishment of the mountains and forests in each tea product. From a leaf to a cup of tea, the essence of tea and the earth is maintained in both the logo design and the packaging design. The design of the box is based on a light and elegant vision, representing the anticipation and healing feeling before receiving the gift box and enjoying the tea.
Dimensions & Packaging: 225mm x 125mm x 75mm
Tags: Beverages Packaging, muayiktea, whole-leaf, teabag, natural
Production Technology: Presented in a gift box with 20 tea bags inside. The design of the box is elegant and elegant, with the waist cover presenting each tea item, making it easy for users to choose their favorite items. Each icon on the box is designed in a tear-open format, allowing users to enjoy the healthy ritual of opening the gift. The printing of the gift box is planned to use environmentally friendly soy ink, and the paper is mainly made of environmentally friendly recycled paper. We minimize the use of plastic wrapping materials in the package delivery process. This is in line with the SDGs, the concept of sustainable management.
Design Challenge: The creative challenge in this project was designing an interactive, sustainable tea bag gift box that balances user engagement with eco-friendly materials. Overcoming obstacles like sourcing biodegradable materials without compromising durability was a key issue.
Research: The research behind this design was a qualitative study aimed at understanding user interaction with sustainable packaging. The objective was to explore how packaging could enhance user experience while being eco-friendly. The methodology included interviews, surveys, and prototype testing. Data collection was through user feedback, observational studies, and prototype testing. Participants included 15 eco-conscious consumers. The results showed high satisfaction with interactive and sustainable packaging, leading to better engagement. This research impacts businesses by emphasizing eco-friendly designs, and enhances society’s shift towards sustainability, influencing design trends to prioritize user experience and environmental impact.
Inspiration: Hand-picked tea bags are combined with gift boxes to let tasters experience the craftsmanship and convey the message that each tea product records the complete cycle of goodness from tea growing, harvesting to packaging design and caring the earth. Hand-picked high mountain tea with no added flavors, combined with energy and flavor, is designed to add a sense of healing to the tea-drinking atmosphere. Hand-picked tea gift box is the beginning of a healing energy for everyone who receives it.
Project Duration: The project started in May 2024 in Taiwan and finished in October 2024 in Taiwan. Plan to launch in 2025.
Operation Flow: This tea bag gift box operates by allowing the user to tear open the outer packaging for an interactive experience. The box transforms from a sealed container to a revealed set of tea bags. Key frames include opening the box, revealing the contents, and using the tea bags. It delivers better results by using eco-friendly materials, enhancing sustainability, and offering an enjoyable unboxing experience, which makes it more engaging and appealing to environmentally-conscious consumers.
Patents: Mua Yik Ltd
Team Members: Mua Yik Tea and Mingisland