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Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং by Mua Yik Tea

Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং by Mua Yik Tea is a highly esteemed winner of the very prestigious 2025 A' Design Award লৌহ বঁটা in পেকেজিং ডিজাইন Competition Category.


লৌহপেকেজিং· 2025

Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং

by Mua Yik Tea

Client: Mua Yik Tea

A' Design Award লৌহ বঁটা Winner in পেকেজিং Category

Colors

The Design

About Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং

মুৱা ইক হেণ্ড-পিক্‌ড ছিৰিজ হৈছে হাতেৰে পথাৰৰ পৰা তুলি অনা উচ্চ পাহাৰীয়া চাহ বেগৰ বাবে এটা উপহাৰ বাকচৰ পেকেজিং। বাকচটোৰ জোখ ২২৫ x ১২৫ x ৭৫ মিলিমিটাৰ আৰু ইয়াত ২০টা চাহ বেগ ধৰে। এখন কঁকাল-কভাৰে প্ৰতিটো চাহৰ সামগ্ৰী প্ৰদৰ্শন কৰে, য'ৰ ফলত সমল সহজে বাছি ল'ব পাৰি। বাকচৰ প্ৰতিটো চিহ্নই ফালি খোলা (tear-open) ৰূপত সজোৱা হৈছে, যাৰ ফলত বাকচ খোলাটো এক শান্ত অনুষ্ঠানত পৰিণত হয়। বিমূৰ্ত ব্ৰাশৰ ৰেখা আৰু ৰঙবোৰে চাহ উৎপন্ন হোৱা পাহাৰ আৰু অৰণ্যৰ কথা মনত পেলায়। বাকচখন চয়া কালিৰে পুনৰ ব্যৱহাৰযোগ্য কাগজত ছপা কৰা হৈছে, আৰু প্লাষ্টিকৰ মোৰাটোপ ন্যূনতম পৰ্যায়ত ৰখা হৈছে।

The Recognition

About the A' Design Award লৌহ বঁটা

Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং A' Design Award লৌহ বঁটাৰ বিজয়ী, যি সুন্দৰকৈ ডিজাইন কৰা সৃষ্টিৰ পৰা প্ৰত্যাশিত পেছাদাৰ আৰু শিল্পগত প্ৰয়োজনীয়তা পূৰণ কৰা ভাল ডিজাইনক প্ৰদত্ত এক সন্মানজনক স্বীকৃতি। লৌহ বিজয়ীসকলে সিহঁতৰ স্ৰষ্টাসকলৰ বিপুল দক্ষতা, উচ্চ বিশেষীকৰণ, বিশেষজ্ঞসুলভ উপলব্ধি আৰু সৃজনশীল সামৰ্থ্য প্ৰদৰ্শন কৰে। Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং এক অতি সমাদৃত, প্ৰশংসিত আৰু প্ৰিয় সৃষ্টি হোৱাৰ আশা কৰা হয়, যি ব্যৱহাৰিক আৰু উদ্ভাৱনী। A' Design Award লৌহ বঁটা জয় কৰা এই ডিজাইনে শিল্পখণ্ডৰ শ্ৰেষ্ঠ অনুশীলন সমন্বিত কৰে আৰু জ্ঞান আৰু প্ৰতিভাৰ সৈতে সংযুক্ত দক্ষ প্ৰযুক্তিগত বৈশিষ্ট্য ধাৰণ কৰে। Mua Yik Hand-Picked Series চাহ বেগৰ পেকেজিং ইয়াৰ পুংখানুপুংখতাৰ বাবে সন্মানিত আৰু বিশ্বখনক অধিক ভাল ঠাই কৰি তুলিবলৈ সহায় কৰা জীৱনৰ মান উন্নয়ন প্ৰদানৰ বাবে ডিজাইন কৰা।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
With tea energy as the theme, the abstract brushstrokes and colors are integrated into the pattern to reflect the nourishment of the mountains and forests in each tea product. From a leaf to a cup of tea, the essence of tea and the earth is maintained in both the logo design and the packaging design. The design of the box is based on a light and elegant vision, representing the anticipation and healing feeling before receiving the gift box and enjoying the tea.
Dimensions & Packaging
225mm x 125mm x 75mm
Tags
Beverages Packaging, muayiktea, whole-leaf, teabag, natural
Production Technology
Presented in a gift box with 20 tea bags inside. The design of the box is elegant and elegant, with the waist cover presenting each tea item, making it easy for users to choose their favorite items. Each icon on the box is designed in a tear-open format, allowing users to enjoy the healthy ritual of opening the gift. The printing of the gift box is planned to use environmentally friendly soy ink, and the paper is mainly made of environmentally friendly recycled paper. We minimize the use of plastic wrapping materials in the package delivery process. This is in line with the SDGs, the concept of sustainable management.
Design Challenge
The creative challenge in this project was designing an interactive, sustainable tea bag gift box that balances user engagement with eco-friendly materials. Overcoming obstacles like sourcing biodegradable materials without compromising durability was a key issue.
Research
The research behind this design was a qualitative study aimed at understanding user interaction with sustainable packaging. The objective was to explore how packaging could enhance user experience while being eco-friendly. The methodology included interviews, surveys, and prototype testing. Data collection was through user feedback, observational studies, and prototype testing. Participants included 15 eco-conscious consumers. The results showed high satisfaction with interactive and sustainable packaging, leading to better engagement. This research impacts businesses by emphasizing eco-friendly designs, and enhances society’s shift towards sustainability, influencing design trends to prioritize user experience and environmental impact.
Inspiration
Hand-picked tea bags are combined with gift boxes to let tasters experience the craftsmanship and convey the message that each tea product records the complete cycle of goodness from tea growing, harvesting to packaging design and caring the earth. Hand-picked high mountain tea with no added flavors, combined with energy and flavor, is designed to add a sense of healing to the tea-drinking atmosphere. Hand-picked tea gift box is the beginning of a healing energy for everyone who receives it.
Project Duration
The project started in May 2024 in Taiwan and finished in October 2024 in Taiwan. Plan to launch in 2025.
Operation Flow
This tea bag gift box operates by allowing the user to tear open the outer packaging for an interactive experience. The box transforms from a sealed container to a revealed set of tea bags. Key frames include opening the box, revealing the contents, and using the tea bags. It delivers better results by using eco-friendly materials, enhancing sustainability, and offering an enjoyable unboxing experience, which makes it more engaging and appealing to environmentally-conscious consumers.
Patents
Mua Yik Ltd
Team Members
Mua Yik Tea and Mingisland

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