Ariia Party নাইটক্লাব ইণ্টেৰিয়ৰ

Press Kit

Unique Properties

The landscape stretching from the West Lake to ARIIA Party Club is a contrast of softness and robustness, a collision of classic aesthetics and modern vibes, and a song of hustle and bustle. Here in the fashion city Hangzhou, JFR Studio intends to build up a new nightlife landmark combining high-class music and high-end social activities.

Dimensions & Packaging

The project covers a total of 5731 square meters. In the lobby, modern and stylish decors create a relaxing and pleasant atmosphere. Diverse geometric lines add flexibility and chicness to the originally neutral space, guiding Ariia consumers to an environment filled with visual impacts.

Tags

Interior, Commercial, Club, Modern, Different Colors, National Style, Music, Aircraft-shaped, Entertainment Space

Production Technology

A vibrant space is sketched with powerful lines, making it dynamic and elegant. A touch of metallic texture is a perfect fit for the space, which not only brings consumers a subtle yet distinctive sensory experience, but also adds a tonality of science and technology.

Design Challenge

Rhythm refers to the flowing beauty generated by the expansion and change of a regular tempo. The design team has injected the rhythm of the music in design by creating vogue and dynamic spaces with curved surfaces and tenderness. An immersive experience rendered by through-carved aluminum plates and programmable lighting brings about unlimited imagination and fascination, inspiring visitors to break the routine and revive music in its original state.

Research

The designers adopted intimate interiors and dynamic and rhythmic lighting that align with Ariia's avant-garde fashion. The design of each room has gone beyond functional uses, which allows it to attract consumers seeking different sensory experiences while meeting the business needs of the club owner.

Inspiration

With a thorough understanding of premium entertainment venues, designers are keen on interpreting culture from multiple perspectives, thus having created for Ariia a diversified entertainment space where entertainment, arts, comfort and openness coexist.

Project Duration

The project started in October 2018 in Hangzhou and finished in July 2019 in Hangzhou.

Operation Flow

The honeycomb structure is utilized again in private rooms to cleverly partition spaces in a virtual-real manner. Thus vagueness and ambiguity add another sense of depth and mystery to the entire space.

Patents

Copyrights belong to Jeffery Zee, 2019.

Image Credits

Image #1: Photographer Xuefeng Li, Box, 2019.
Image #2: Photographer Xuefeng Li, Hall, 2019.
Image #3: Photographer Xuefeng Li, Box, 2019.
Image #4: Photographer Xuefeng Li, Box, 2019.
Image #5: Photographer Xuefeng Li, Reception Desk, 2019.